Comments for Zoetica Media http://www.zoeticamedia.com Thu, 01 Dec 2011 04:32:56 +0000 hourly 1 http://wordpress.org/?v=3.3.1 Comment on Whitepaper: A Commonsense Framework for Social Media Measurement by Media Desk http://www.zoeticamedia.com/whitepaper-a-commonsense-framework-of-social-media-measurement#comment-266 Media Desk Thu, 01 Dec 2011 04:32:56 +0000 http://www.zoeticamedia.com/?p=371#comment-266 Thank you for providing your insight regarding the measurement of social media programs. Our challenge is to now implement the most effective campaigns and measure them with the techniques you highlight. Thank you for providing your insight regarding the measurement of social media programs. Our challenge is to now implement the most effective campaigns and measure them with the techniques you highlight.

]]> Comment on Advisory: Google+ Begins Booting Brands by Google Not Allowing Businesses in Google+ Just Yet http://www.zoeticamedia.com/advisory-google-begins-booting-brands#comment-220 Google Not Allowing Businesses in Google+ Just Yet Mon, 17 Oct 2011 14:39:19 +0000 http://www.zoeticamedia.com/?p=359#comment-220 [...] have all been removed, or have voluntarily taken down their Google+ profiles,” according to this article at Zoetica [...] [...] have all been removed, or have voluntarily taken down their Google+ profiles,” according to this article at Zoetica [...]

]]> Comment on Advisory: Google+ Begins Booting Brands by Carra Riley http://www.zoeticamedia.com/advisory-google-begins-booting-brands#comment-199 Carra Riley Thu, 21 Jul 2011 18:14:48 +0000 http://www.zoeticamedia.com/?p=359#comment-199 Danny and Geoff, Are there really people who would want to be such early adapters they actually pay to be in a beta test? I guess they are born every minute but until the final format is outlined it's all just speculation so good words to those who might not understand. I think it is great that google is ousting the marketeers in this phase and is listening to the crowd....for now anyway... but the really great thing about google+ currently for vintage players like me is that people are taking the time to engage and help others get to the altitude to be able to soar and fly on our own. "Many of our fellow bloggers are openly sharing their insights and learning together in a fashion we have not seen in years. Enjoy this time, friends. This kind of new social network launch is unprecedented." I hope it lasts.. I hope people can see people as humans that need help to grow into a climate they were not brought up in. The kindness being shown now will help the multitude gravitate this way.. if that goes away.... this will again be a private cyberclub where the inner circle talks to the inner circle and no one else gets in. Danny and Geoff,

Are there really people who would want to be such early adapters they actually pay to be in a beta test? I guess they are born every minute but until the final format is outlined it’s all just speculation so good words to those who might not understand.

I think it is great that google is ousting the marketeers in this phase and is listening to the crowd….for now anyway… but the really great thing about google+ currently for vintage players like me is that people are taking the time to engage and help others get to the altitude to be able to soar and fly on our own. “Many of our fellow bloggers are openly sharing their insights and learning together in a fashion we have not seen in years. Enjoy this time, friends. This kind of new social network launch is unprecedented.”

I hope it lasts.. I hope people can see people as humans that need help to grow into a climate they were not brought up in. The kindness being shown now will help the multitude gravitate this way.. if that goes away…. this will again be a private cyberclub where the inner circle talks to the inner circle and no one else gets in.

]]> Comment on Advisory: Google+ Begins Booting Brands by Jim Tobin at Ignite Social Media http://www.zoeticamedia.com/advisory-google-begins-booting-brands#comment-198 Jim Tobin at Ignite Social Media Thu, 21 Jul 2011 18:06:05 +0000 http://www.zoeticamedia.com/?p=359#comment-198 I agree. We continue to urge our clients to have patience. I agree. We continue to urge our clients to have patience.

]]> Comment on Advisory: Google+ Begins Booting Brands by Alan Weinkrantz http://www.zoeticamedia.com/advisory-google-begins-booting-brands#comment-197 Alan Weinkrantz Thu, 21 Jul 2011 17:19:22 +0000 http://www.zoeticamedia.com/?p=359#comment-197 Maybe we are having a social revolution of our own here.... how about no brands allowed. Period. Humans only. Maybe we are having a social revolution of our own here…. how about no brands allowed. Period. Humans only.

]]> Comment on Win a Copy of Content Rules by Zoetica Media http://www.zoeticamedia.com/win-a-copy-of-content-rules#comment-195 Zoetica Media Fri, 15 Jul 2011 18:03:34 +0000 http://www.zoeticamedia.com/?p=345#comment-195 Great responses all! But we had to pick some winners for our little contest. Congratulations to the following fab 5: Ian Gertler Jennifer Roccanti Sarah Hope Fitch Hoyt Prisock Toby Bloomberg We are sure their parents will be very proud. Each will receive a free copy of Content Rules by Ann Handley and C.C. Chapman. Winners: we will contact you via email to get delivery particulars. Thanks everyone for playing. Henry T. Dunbar Editorial Director Zoetica Media Great responses all! But we had to pick some winners for our little contest. Congratulations to the following fab 5:

Ian Gertler
Jennifer Roccanti
Sarah Hope Fitch
Hoyt Prisock
Toby Bloomberg

We are sure their parents will be very proud. Each will receive a free copy of Content Rules by Ann Handley and C.C. Chapman.

Winners: we will contact you via email to get delivery particulars.

Thanks everyone for playing.

Henry T. Dunbar
Editorial Director
Zoetica Media

]]> Comment on Win a Copy of Content Rules by Kami Huyse http://www.zoeticamedia.com/win-a-copy-of-content-rules#comment-193 Kami Huyse Fri, 15 Jul 2011 11:25:10 +0000 http://www.zoeticamedia.com/?p=345#comment-193 Hey all, The contest is closed. We will be looking at entries and getting back to you all sometime today. Thanks for your great ideas. Kami Huyse, cofounder, Zoetica Hey all,

The contest is closed. We will be looking at entries and getting back to you all sometime today.

Thanks for your great ideas.

Kami Huyse, cofounder, Zoetica

]]> Comment on Win a Copy of Content Rules by Mina http://www.zoeticamedia.com/win-a-copy-of-content-rules#comment-192 Mina Fri, 15 Jul 2011 01:46:28 +0000 http://www.zoeticamedia.com/?p=345#comment-192 A content strategy is tied closely to any social media strategy, if not being the core of it. Social media has shifted the marketing communication model to include two-way conversations and promote brand evangelization, so without compelling and engaging content, how can social media affect positively the whole model and where exactly would a social media strategy stand on firmly? A content strategy is tied closely to any social media strategy, if not being the core of it. Social media has shifted the marketing communication model to include two-way conversations and promote brand evangelization, so without compelling and engaging content, how can social media affect positively the whole model and where exactly would a social media strategy stand on firmly?

]]> Comment on Win a Copy of Content Rules by Deb Rox http://www.zoeticamedia.com/win-a-copy-of-content-rules#comment-190 Deb Rox Thu, 14 Jul 2011 20:50:28 +0000 http://www.zoeticamedia.com/?p=345#comment-190 Here from Julie's blog. You can't have a SM strategy without a content strategy because both are intrinsic and interrelated part of a communication and engagement strategy. Content is the "what" of the "who-what-where-when-how" that guides your communication strategy across the spectrum from business development to crisis mitigation. People tend to be so enamored with the "how" and specifically the SM how platforms that they forget to interrelate all of the other parts.Good questions to be asking! Here from Julie’s blog. You can’t have a SM strategy without a content strategy because both are intrinsic and interrelated part of a communication and engagement strategy. Content is the “what” of the “who-what-where-when-how” that guides your communication strategy across the spectrum from business development to crisis mitigation. People tend to be so enamored with the “how” and specifically the SM how platforms that they forget to interrelate all of the other parts.Good questions to be asking!

]]> Comment on Win a Copy of Content Rules by Dina http://www.zoeticamedia.com/win-a-copy-of-content-rules#comment-189 Dina Thu, 14 Jul 2011 20:47:29 +0000 http://www.zoeticamedia.com/?p=345#comment-189 It seems to really start with a clear organizational strategy. Then the rest can follow. The organizations who do the best in marketing, content and social media strategies are also ones who have a clear organizational vision/strategy/purpose. And, everyone in the organization buys into it and follows it. It seems to really start with a clear organizational strategy. Then the rest can follow. The organizations who do the best in marketing, content and social media strategies are also ones who have a clear organizational vision/strategy/purpose. And, everyone in the organization buys into it and follows it.

]]>