{"id":2220,"date":"2014-05-06T18:38:48","date_gmt":"2014-05-06T22:38:48","guid":{"rendered":"https:\/\/www.zoeticamedia.com?p=2220&preview_id=2220"},"modified":"2014-05-06T19:00:17","modified_gmt":"2014-05-06T23:00:17","slug":"how-to-sell-products-on-twitter-using-amazoncart-and-the-drawbacks","status":"publish","type":"post","link":"https:\/\/www.zoeticamedia.com\/how-to-sell-products-on-twitter-using-amazoncart-and-the-drawbacks","title":{"rendered":"How to Sell Products on Twitter Using #AmazonCart and the Drawbacks"},"content":{"rendered":"

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Amazon has a new way to buy products while browsing Twitter. Once you have connected your Twitter account to the Amazon Cart service<\/a>, you can reply to a tweet with the #AmazonCart<\/a> hashtag, and whatever product was linked in the original tweet will show up in your shopping cart on Amazon. It requires no set up for the merchant, brand or even the average person. I ran a test today and it was fairly easy.<\/p>\n

3 Steps to Run #AmazonCart + Twitter promotion<\/h2>\n

Step One<\/h3>\n

Tweet Amazon link with #AmazonCart hastag.<\/strong><\/h4>\n

Construct a tweet with a link to a product on Amazon and add the link #AmazonCart with a call to action telling people to reply with the hashtag. Here is one that I put together as a test while I was attending a webinar today about the book The Confidence Code<\/a> by Katy Kay (@KattyKayBBC) and Claire Shimpman.<\/p>\n

Thanks @KattyKayBBC<\/a> @ClaireShipman<\/a>. The #ConfidenceCode<\/a>: The Science and Art of Self-Assurance http:\/\/t.co\/ZZzlDfK9rJ<\/a> #AmazonCart<\/a><\/p>\n

\u2014 Kami Huyse (@kamichat) May 6, 2014<\/a><\/p><\/blockquote>\n

Step Two<\/h3>\n

Followers reply to the tweet and add the #AmazonCart hashtag.<\/span><\/h4>\n

The second step is up to your followers since they have to initiate. The system will either tell them that the item has been added to their cart, or that they need to enable their account. It also sends an email. See below:<\/p>\n

@kamichat<\/a> Great! We added this item to your Amazon Cart. When ready, review your Cart http:\/\/t.co\/dFGxq0faFX<\/a> and check out<\/p>\n

\u2014 MyAmazon (@MyAmazon) May 6, 2014<\/a><\/p><\/blockquote>\n

@franniel333<\/a> Thanks for trying #AmazonCart<\/a>. To start, enable your account: http:\/\/t.co\/vW2EjaPNmL<\/a><\/p>\n

\u2014 MyAmazon (@MyAmazon) May 6, 2014<\/a><\/p><\/blockquote>\n

Step Three<\/h3>\n

Follow up with people who replied.<\/span><\/h4>\n

Thank them for buying your product and perhaps ask if they have any questions. This could be a great way to have more engagement in your stream.<\/p>\n

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The Drawbacks of #AmazonCart<\/h3>\n

I am fairly optimistic about this new feature, but I also see the dark side. Here are just a few I thought of, what are your concerns?<\/p>\n