Sometimes simple things are best.
Dave Gray of Communication Nation shares with us his friend Alberto Boin’s 3-step recipe for effective communication:
Headline: Your headline is the Result: What you want the person to learn or do. Example: “Chocolate Cake” or “How to write a memo.”
Ingredients: What are the necessary components that you must have in order to do the thing? Example: Milk, eggs, etc., or “Working knowledge of C++.
Recipe: Step-by-step instructions that describe “how to make it” or “how to do it.”
Thanks to Dave and Alberto for sharing it.
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