For consultants, having clients with whom they are in alignment positively contributes to the delivery of high-quality results and overall client satisfaction. It also creates a more enjoyable work environment, which in turn increases the likelihood of a continued relationship and even referrals.

It’s why Zoetica Media founder Kami Huyse said that finding the right clients to work with “is a big deal” and admits she has “always had a high expectation of my clients and I often say that at Zoetica… we are an extension of our client's team.”

In a recent read more...