We at Zoetica are proud to congratulate our founder and CEO, Kami Watson Huyse, on being named in the Top 15 of the Propel 100. This is a list of “The Most Influential PR Tech Leaders in the World 2025”.

Celebrating PR Tech Innovators
“PR and technology have never been more interconnected. From AI-powered media monitoring to automated journalist engagement, PR pros are embracing new tools to increase efficiency and effectiveness. The leaders featured in this year’s Propel 100 are not just adapting to change—they’re pioneering it.
According to Propel these professionals are:
-Leveraging PR tech to secure high-impact media coverage
-Driving data-driven decision-making in communications
-Enhancing media engagement with innovative outreach strategies
-Shaping the future of PR through technology adoption”
We know that Kami hits all of these marks and more, though she would never say so herself. That's why we are shouting it on her behalf.