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Blogging Formulas Give Some “Ick Chills”

February 23, 2006 by Kami Huyse

Updated from: David Parmet Says I Give Him “Ick Chills.”

David said he wasn't talking to me about this one; however, I love the phrase "ick chills'" so I have to keep it, and likely he IS talking about my post since it led one blogger to sandwich me between Steve Rubel and Devon Reams, telling us to, GET OVER YOURSELF.

I admit that I can be a little bit of a nerd about self-improvement exercises. However, it read more...

Filed Under: Featured

Be Mine: Technorati Faves

February 22, 2006 by Kami Huyse


I like the new Technorati Favorites feature (thanks for the heads-up Scott) because it lists the posts that you choose as a part of your favorites network and it allows you to search across your favorites for information. Then you can share your favorites with others, here is read more...

Filed Under: Featured

The Good the Bad and the Ugly PR?

February 22, 2006 by Kami Huyse

PR people like case studies about media relations. Tell me how to do it, how not to do it and while you’re at it, tell me a few wild media stories.

So, now there is a blog that covers whatever your viewing pleasure.

For the glass is half-full folks there is the “Good Pitch” blog by Todd Defren; for those who see life through less rosy glasses there is the original “Bad Pitch” blog by Richard Laermer and Kevin Dugan; and for those that are into train wrecks and like fantastic stories there is the “read more...

Filed Under: Featured

The 7 Habits of Highly Effective Blogs

February 21, 2006 by Kami Huyse

Effectively communicating ideas and building relationships takes some discipline. I have always liked Steven Covey’s 7 Habits of Highly Effective People. The principles make sense and are applicable both in your personal and professional life. A blog is a highly personal refection of the people and/or companies writing it. These principles can be perfectly applied to blogging and other two-way communications. 1. Develop content based on principles and values. While a blog cannot deliver “key messages” in a canned and contrite manner read more...

Filed Under: Featured

Measuring Influence over Authority

February 20, 2006 by Kami Huyse

Is it better to have authority or influence? Authority, as measured by Technorati, is just the number of in-links to a site, but the problem of measuring the quality of those links remains. So why not measure influence?

Onalytica, a UK firm specializing in social network analysis, released a new study on its blog measuring the most influential sites on the topics of "business blog" and "business blogging." It came up with the top 25 Websites (many which are blogs that we all read more...

Filed Under: Featured

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About Zoetica

Zoetica Media logoZoetica Media is a Houston-based strategic PR and communications firm led by Kami Huyse, APR. We help corporate teams communicate better, build visibility, and work smarter with AI-powered systems that protect the human voice your audience trusts. Explore our Insights, browse our Services, or get in touch.

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