The families of 13 miners trapped in the Sago Coal Mine in West Virginia were told that 12 miners survived and only one died. It turns out that the opposite was true; only one survived and is in critical condition. Clearly the International Coal Group, the company who owns the mine, did not have an adequate crisis communications plan. A crisis plan would include a chain-of-command to ensure that incorrect, and potentially harmful, misinformation was not released. It would also include a strategy to communicate effectively with employees, victim’s families, the media and government officials. Almost nothing is as harmful to affected read more...
Amazon is Hosting Author Blogs The problem is that the conversation is one-way. This development was first brought to my attention by Cory Doctorow on Boing Boing. According to a recent New York Times article, Jani Strand, a spokeswoman for Amazon said the blogs: “[give] authors a way to develop more of a one-on-one relationship with readers." But how is this possible without the two-way conversational read more...
2006 Banned Words and Phrases Public Relations Effort of W.T. (Bill) Rabe Continues On W.T. (Bill) Rabe is often called a “public relations” genius by those who knew him. He was always looking for a news angle to increase the name recognition for Lake Superior State University (LSSU), where he worked as Director of Public Relations until 1987. Many of his public relations efforts have endured long after his death in the early 1990s. One of those is the annual List of Words and Phrases Banished from the Queen’s English for Mis-Use, Over-Use and General Uselessness, which was read more...
Tom DeLay Spokesperson Says Lie Was “Effort to be Instantaneous” Along the same lines of Scott’s post at Media Orchard last week about the media being duped into reporting on information based on a hoax press release. It has happened again. But this time, the press release wasn’t a hoax, just the information in it. Apparently, Kevin Madden, who is serving as Tom DeLay’s (R-Texas) spokesperson sent out an e-mail with the following information: "FYI-Breaking news out of Austin, TX. The state Court of Criminal Appeals has agreed to read more...
An Objective Press is Job Security for PR
Gary Goldhammer of Below the Fold makes the point that:
“There should be no line between where the journalist ends and the ‘citizen’ begins.”
My concern is that in blurring this line do we also blur objectivity?
This may not seem important, but it is the most important factor in effective public relations.
We work hard to get stories picked-up by the media every day because the stories in the media are trusted more than advertisements (for example).
Aside: read more...
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