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Faking It: Sex Sells, But is it Worth It?

December 1, 2006 by Kami Huyse

Probably knowing that I really don’t care for fake social media campaigns, former blogger Ike Pigott forwarded me an e-mail about a campaign by spirits company Campari. It features a profile of an Italian woman, lots of pictures of her fake jet setting lifestyle in Milan and includes a MySpace profile, YouTube Channel and a read more...

Filed Under: Online Ethics, SocIal Media Tactics

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