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Hacks to Create Social Media in Less Time, Part 5: Creator

May 24, 2022 by Andrea Weckerle Leave a Comment

Welcome to Part 5 of the seven-part Pathway to Smart Social Mastery system series discussing how to use social media to create more leads and grow your influence as a thought leader. Here are the links to Part 1, Part 2, Part 3 and read more...

Filed Under: Smart Social Secrets, SocIal Media Tactics Tagged With: Smart Social Secrets, social media

How to Expertly Style Your Photos and Videos for Social Media

May 12, 2022 by Aarushi Pant Leave a Comment

Your image is all about how people perceive you, and it’s important to find a balance between how you perceive yourself and how you want others to see you. By creating content that reflects your brand as well as your unique story, you’ll be able to form more powerful bonds with your audience! We sat down with Sarah Shah, an image expert, author, blogger, speaker, and TV coach to discuss how to cultivate photos and videos that have the biggest impact on your followers. Read on to find out how you can expertly style your content for social media! Focus on your subject Your subject should be the focal point of your photo. Having a more read more...

Filed Under: #SMBHOU, SocIal Media Tactics Tagged With: Photo, SMBHOU, social media, video

Master Social Media to Create More Business Leads and Grow Your Influence, Part 3: Connector

May 10, 2022 by Andrea Weckerle 2 Comments

Welcome to Part 3 of the seven-part Pathway to Smart Social Mastery system series that discusses how to use social media to create more leads and grow your influence as a thought leader! For easy access, here are the links to Part 1 and Part 2.  And remember, to watch each episode of the Master Social Media to Create More Business Leads and Grow Your Influence read more...

Filed Under: Smart Social Secrets, SocIal Media Tactics Tagged With: Smart Social Mastery, Smart Social Secrets, Social Media

How to Master Social Media to Create More Business Leads & Grow Your Influence, Part 1: Overview

April 26, 2022 by Andrea Weckerle 4 Comments

Excited Kami sharing the path to mastery

We all know that social media is a foundational part of achieving business success, but knowing it isn’t the same as turning it into practice. 🤔

It’s easy to feel overwhelmed and not know where or how to start. That’s why, in a new series of videos and accompanying blog posts, Zoetica Media founder Kami Huyse pulls back the curtain on how to master social media to create more leads and grow your influence as a thought leader.  In Part 1, you’ll receive a big picture overview of the Pathway to Smart Social Mastery system, while each of the six future parts will go into greater detail read more...

Filed Under: Smart Social Secrets, SocIal Media Tactics Tagged With: Smart Social Secrets, Social Media

How to Get Results for Your Brand on TikTok

April 13, 2022 by Aarushi Pant Leave a Comment

TikTok has taken the world by storm and only continues to grow in popularity. Although most users are from younger generations, there’s still a wide range of people creating, discovering, and sharing content on the platform.  Tania Nikitenko is a founding member and product lead at Viral Moment, a social listening tool and app that helps analyze trends in videos. If you’re a brand looking to make your TikTok debut, here are some tips from Tania on how to get started! Identify your niche Unlike more traditional social media platforms, which emphasized demographics such as age and gender, TikTok centers around communities of read more...

Filed Under: #SMBHOU, Featured, SocIal Media Tactics Tagged With: Branding, SMBHOU, TikTok

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • Hacks to Create Social Media in Less Time, Part 5: Creator
  • Master Social Media to Create More Business Leads to Grow Your Influence, Part 4: Architect
  • How to Expertly Style Your Photos and Videos for Social Media
  • Master Social Media to Create More Business Leads and Grow Your Influence, Part 3: Connector
  • Master Social Media to Create More Business Leads and Grow Your Influence, Part 2: Explorer

Zoetica in the News

5 Tools to Measure (and Manage) Reputation in Complex Environment PR News Byline

2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

Digital PR & Social Media Guidebook – Contributing Author

How Communicators Can Get Started with PR Measurement, PR News Mention

Proving PR’s Value in the Age of ROI—How to Tie Results to Corporate Objectives | Bulldog Reporter (Speaker)

A Gnawing Crisis in PR: Measuring The ROI on Social Media Channels, PR News Byline

Named as one of AGBeat's top 50 industry influencers in 2014

Will Houston B2B companies answer the social media call? - Houston Business Journal

Social Media Measurement Twitter Chat: Evaluating Impact of Social Media on Foundation Outcomes (with tweets) · RWJF (Moderator)

Top 100 Social Media Power Influencers in Houston 2013

Named as one of 30 PR Experts You Should Follow on Twitter by e-releases

BusinessWire Congrats for Making the Top 100 Women on Twitter

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