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How to Start a Podcast in Houston and Beyond

March 1, 2018 by Cheval John 1 Comment

Are you wondering how to start a podcast, but feeling overwhelmed with all of the tech and the steps? We talked with podcasters in Houston for their tips. https://twitter.com/kamichat/status/961935897242587136 Podcasting has picked up steam since 2014. According to Edison Research, 67 million Americans listened to a podcast each month last year. It is safe to say these numbers will increase. Though it is smart to start your own website that has a blog and venture out into video, you will have difficulty standing out from your competition. According to read more...

Filed Under: #SMBHOU, SocIal Media Tactics Tagged With: Audacity, BlogTalkRadio, Garage Band, Kirsten Oliphant, Libsyn, Luke Brawner, Madalyn Sklar, Podcast, Podcast Insights, Sandra Fernandez, Statista

How to Sell Products on Twitter Using #AmazonCart and the Drawbacks

May 6, 2014 by Kami Huyse 7 Comments

  Amazon has a new way to buy products while browsing Twitter. Once you have connected your Twitter account to the Amazon Cart service, you can reply to a tweet with the #AmazonCart hashtag, and whatever product was linked in the original tweet will show up in your shopping cart on Amazon. It requires no set up for the merchant, brand or even the average person. I ran a test today and it was fairly easy. 3 Steps to Run #AmazonCart + Twitter promotion Step One Tweet read more...

Filed Under: SocIal Media Tactics

The Language and History of #Hashtags

March 6, 2014 by Kami Huyse 7 Comments

I was lucky enough to be a very early adopter of Twitter, though in the early days we weren’t particularly brilliant in our communication. Behold, my first tweet – I know, underwhelming. On my way to pick up Kyler, don't want to be late on the first day back from the holiday. Wondering if this is how twitter works? — Kami Huyse (@kamichat) January 2, 2007 We DID learn how to use Twitter to connect fairly quickly, but we found it lacking read more...

Filed Under: Industry Trends, SocIal Media Tactics

CoolTools: Using Sound in Social Media Campaigns

February 27, 2014 by Kami Huyse 1 Comment

Sound. It is one of the most elemental human experiences. But for whatever reason, sound has not taken off as a huge part of social media. In fact, sound, and specifically music, can be somewhat of an annoyance. Who hasn't clicked into a website while at work, or while the children are sleeping, and music start blasting from the page automatically? Sound has the ability to delight and inform. Even better, it can be utilized read more...

Filed Under: Cool Tools, Personal, SocIal Media Tactics Tagged With: For Immediate Release, Shel Holtz, SoundCloud

Context is the New Frontier for PR, Marketing and Communication

February 26, 2014 by Kami Huyse 5 Comments

  Google has my number. Literally. Last week, as I prepared to return home from a conference, I opened my Chrome browser and I searched for “Southwest Airlines.” I planned to check my flight to make sure it wasn’t delayed from storms passing through – I didn’t need to go any further. As you can see in the search results screen shot, everything I needed to know was displayed in the search results. Google already knew that I had a flight coming up (G-mail) and that I was travelling with Fran Stephenson, read more...

Filed Under: Book Shelf, Cool Tools, Personal, SocIal Media Tactics Tagged With: Podcast, Shel Holtz, SoundCloud

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • Using Livestream to Build Your Business
  • Starting a Social Media Campaign with a Single Facebook Post
  • Personal branding tips for professionals
  • The Secret Instagram Feature Hidden in IGTV Video – Ep 106
  • The Science of Instagram Hashtags – Ep 105

Zoetica in the News

5 Tools to Measure (and Manage) Reputation in Complex Environment PR News Byline

2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

Digital PR & Social Media Guidebook – Contributing Author

How Communicators Can Get Started with PR Measurement, PR News Mention

Proving PR’s Value in the Age of ROI—How to Tie Results to Corporate Objectives | Bulldog Reporter (Speaker)

A Gnawing Crisis in PR: Measuring The ROI on Social Media Channels, PR News Byline

Named as one of AGBeat's top 50 industry influencers in 2014

Will Houston B2B companies answer the social media call? - Houston Business Journal

Social Media Measurement Twitter Chat: Evaluating Impact of Social Media on Foundation Outcomes (with tweets) · RWJF (Moderator)

Top 100 Social Media Power Influencers in Houston 2013

Named as one of 30 PR Experts You Should Follow on Twitter by e-releases

BusinessWire Congrats for Making the Top 100 Women on Twitter

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