Gabé Leal has been quietly been building a movement of LinkedIn Livestreamers he has organized under the hashtag #LinkedInLivestreams. Every morning he publishes a list of the Livestreams for the day that he has been building with a mixture of grassroots word of mouth and old-fashioned networking. LinkedIn livestreaming is in its infancy, only recently opening up to a bigger pool of streamers, but it still takes a little bit of know how to get going, and Gabé is a video producer, which has made him a perfect figure to lead the charge. We are talking with Gabé about how to get a LinkedIn live stream account going, what kind of equipment read more...
The Ultimate Example of Repurposing Content: How Dayna Steele Made Lemonade Out of Lemons
Dayna Steele is used to wearing many hats. She’s a motivational speaker, a podcaster, a broadway investor and producer, the author of multiple books, and an actor and playwright. 🎩 Without question she’s a woman who gets things done! You may wonder how Dayna read more...
6 Genius Ways to Stretch Your Content
The Secret Way to Create Stellar Content and Grow Your Community Without Burning Yourself Out You want to serve and connect with your audiences by giving them fabulous content. That’s great! 🌻 And there are two ways to do that. The first is by spending hours upon hours creating original, never-before-seen content that you share only a single time, and then repeating that process over and over again. The second involves working smartly and repurposing the valuable content you already have in new ways. I’m sure you know which one is better! 💪 Here’s the thing to remember: your audiences benefit either way. So don’t drive read more...
Grow Your Visibility Without a National Reputation!
Recently Zoetica’s founder Kami Huyse appeared on Good Morning America (check out the clip if you didn’t get a chance to see her live). Now maybe you’re thinking that it’s near impossible for you to be seen or heard by the people that matter unless you already have a national reputation. 🤔 And if you do think this, it’s ok, you’re not alone. But the truth is it’s not necessary. Really! The secret to growing your visibility is that you need to show up. Yup, that’s it. Show up. 💪 When Kami read more...
10 Ways to Stretch Your Content
If you are looking for ways to ditch the overwhelming feeling of panic and create more content for your brand or company, then Kami Huyse has a plan for you. She shares 10 ways to stretch one piece of content into 10 (or more) content opportunities. The 10 steps Kami uses to stretch her content Kami is posting content weekly. While she is doing this, she likes to bring engagement to both old and new content. In my role as intern at Zoetica this year, I have learned how important it is to diversify your content. Even if you have one single piece of content, there are so many ways that you can stretch it out to reach even more read more...