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The 5 Social Media Trends That Will Shape the Industry in 2023

February 1, 2023 by Andrea Weckerle Leave a Comment

social media, social media trends

https://youtube.com/live/z79nzIoepug?feature=shares Unprecedented changes are happening in the world of social media, affecting both current practices and shaping the future of the communications industry.

To help professional communicators understand and navigate these changes, Zoetica Media founder Kami Huyse outlined the top 5 social media trends they should keep their eyes on this year.

1. The AI takeover
2. Platform fragmentation
3. The rise of short-form video
4. Virtual social read more...

Filed Under: SocIal Media Tactics, Social Networks Tagged With: social media, Social media for business

Using the Power of TikTok for Your Business and Brand

August 24, 2022 by Andrea Weckerle Leave a Comment

TikTok is hugely popular, with users watching 167,000,000 videos on the social media platform per minute! No surprise then that it’s the fastest-growing social media platform of all time.  Last year the City of Houston launched its TikTok account which already has over 42K followers. During a recent Houston Social Media Breakfast, social media manager read more...

Filed Under: #SMBHOU, Community Building, Featured, SocIal Media Tactics, Social Networks Tagged With: Houston, SMBHOU, social media, Social media for business

How Build an International Community Through Social Media

July 11, 2022 by Aarushi Pant

We’re all familiar with the idea of a community: like-minded people who can share ideas with one another, talk to about problems and ask for advice, and turn to whenever we need anything. Communities are about creating safe spaces where people can really be themselves and connect with others, and it’s increasingly important to create these support networks so that people can learn and grow alongside one another.  When it comes to online communities, there’s a lot of skepticism about how powerful they really are, but the truth is that the relationships we build digitally can be just as valuable as those we make face-to-face. Online read more...

Filed Under: #SMBHOU, Featured, Social Networking Guidelines, Social Networks Tagged With: SMBHOU, Social Media, Social media for business

The Magic of 3 Is Key To Getting More Done in the Long Run 

February 16, 2022 by Andrea Weckerle

By her own admission, Zoetica’s CEO Kami Huyse is a master procrastinator.  For years she tried making lists to stay on track. But the better she got at writing down all the bazillions of things that needed to be done, the more she ended up completing few and sometimes even none of the tasks! 🤨    Kami realized that staring at an endless list of to-dos led to her feeling overwhelmed and shutting down. She knew there had to be a better way!  “I think sometimes we focus on too much and think that we can do it all, but the read more...

Filed Under: Featured, Smart Social Secrets, Social Networks Tagged With: Smart Social Secrets, social media

How to Build a LinkedIn LiveStream Community with 🌪Gabé Leal🌪

January 11, 2022 by Kami Huyse

Gabé Leal has been quietly been building a movement of LinkedIn Livestreamers he has organized under the hashtag #LinkedInLivestreams. Every morning he publishes a list of the Livestreams for the day that he has been building with a mixture of grassroots word of mouth and old-fashioned networking.  LinkedIn livestreaming is in its infancy, only recently opening up to a bigger pool of streamers, but it still takes a little bit of know how to get going, and Gabé is a video producer, which has made him a perfect figure to lead the charge. We are talking with Gabé about how to get a LinkedIn live stream account going, what kind of equipment read more...

Filed Under: Smart Social Secrets, Social Networks Tagged With: LinkedIn, LinkedIn Features, Smart Social Secrets, social media, social media marketing, video

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • The 5 Social Media Trends That Will Shape the Industry in 2023
  • The 5-Part Visibility Plan That Will Help Promote and Grow Your Business
  • Are You Ready for AI in Creative Work?
  • Social Media Managers Are All Grown Up
  • How to Survive Major Changes in Social Media

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