There are 168 hours in a week, and although that’s not an insignificant amount, we often feel we’re in a chronic time deficit. For some of us that may be due to having too much on our plates. Prioritizing what’s important and discarding what’s not makes a huge difference in regaining control of our schedules. But even after we’ve eliminated unnecessary busywork, we need to ensure we’re not hemorrhaging precious time. That’s where the creation of smart processes and workflows comes in. Zoetica Media founder Kami Huyse is a big proponent of streamlining social media and making it work for your specific read more...
How to Create 6 Months of Strategic Content in 2 Hours (Or Less)!
As a PR and marketing consultant, it’s vital that activities which help you get and sell to clients become a focal point of what you do. Neglecting your own marketing can be a death knell.
But what if you’re already pressed for time and feel you can’t possibly squeeze more into an already packed day?
Fortunately there is a process tailor made for creating strategic marketing material that moves your business forward and saves you valuable time! 🥂
Zoetica founder Kami Huyse created it while running the Communities That Convert podcast with co-host Madalyn Sklar a few years ago when she needed a steady influx of read more...
When You Shortcut Results for Your Clients, You Both Win
Zoetica founder Kami Huyse loves helping clients get strong results in the quickest and easiest way possible. She’s constantly trying to find winning approaches to shortcut results. And she’s learned that to make such wins happen, two things need to be put in place:
- create the right foundation and,
- implement the correct strategies to capture and keep clients’ attention.
The Proven Way Consultants Can Get Instant Authority and Top Visibility for Their Own Business
Admit it, you’re great at promoting your clients, helping them create long-term relationships with their audiences, and even stepping in during times of crisis. Take a bow! 😊 You provide excellent service while quietly staying in the background, as you’ve probably been trained to do as marketing, PR, or communications consultants. When it comes to your own business, though, you’re not quite as good at getting results for yourself. Something always seems to get in the way, from client deadlines and priorities to not quite knowing where to start. Meanwhile, it seems the loudest people receive all the attention and read more...
How to Get Into the Mind of Your Customer
As a business owner, really knowing your customers should be your top priority. However, many companies forget this and instead tend to focus on themselves, rather than the needs and wants of their consumers. Having empathy is the key to being a successful entrepreneur. Although it may seem daunting, Kami Huyse breaks down how you can get into the mind of your customer. You can find the full video here. Don’t forget to get on our list for more tips to take your social media from meh to mighty! To start off, you can take advantage of these read more...
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