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Grow Your Visibility Without a National Reputation!

November 5, 2021 by Andrea Weckerle

social media, talk shows, morning talk, earned medial

Recently Zoetica’s founder Kami Huyse appeared on Good Morning America (check out the clip if you didn’t get a chance to see her live).   Now maybe you’re thinking that it’s near impossible for you to be seen or heard by the people that matter unless you already have a national reputation. 🤔 And if you do think this, it’s ok, you’re not alone. But the truth is it’s not necessary. Really!   The secret to growing your visibility is that you need to show up. Yup, that’s it. Show up. 💪 When Kami read more...

Filed Under: Smart Social Secrets, SocIal Media Tactics Tagged With: Smart Social Secrets, social media

How to Start a Podcast in Houston and Beyond

March 1, 2018 by Cheval John

Are you wondering how to start a podcast, but feeling overwhelmed with all of the tech and the steps? We talked with podcasters in Houston for their tips. https://twitter.com/kamichat/status/961935897242587136 Podcasting has picked up steam since 2014. According to Edison Research, 67 million Americans listened to a podcast each month last year. It is safe to say these numbers will increase. Though it is smart to start your own website that has a blog and venture out into video, you will have difficulty standing out from your competition. According to read more...

Filed Under: #SMBHOU, SocIal Media Tactics Tagged With: Audacity, BlogTalkRadio, Garage Band, Kirsten Oliphant, Libsyn, Luke Brawner, Madalyn Sklar, Podcast, Podcast Insights, Sandra Fernandez, Statista

How to Sell Products on Twitter Using #AmazonCart and the Drawbacks

May 6, 2014 by Kami Huyse

  Amazon has a new way to buy products while browsing Twitter. Once you have connected your Twitter account to the Amazon Cart service, you can reply to a tweet with the #AmazonCart hashtag, and whatever product was linked in the original tweet will show up in your shopping cart on Amazon. It requires no set up for the merchant, brand or even the average person. I ran a test today and it was fairly easy. 3 Steps to Run #AmazonCart + Twitter promotion Step One Tweet read more...

Filed Under: SocIal Media Tactics

The Language and History of #Hashtags

March 6, 2014 by Kami Huyse

I was lucky enough to be a very early adopter of Twitter, though in the early days we weren’t particularly brilliant in our communication. Behold, my first tweet – I know, underwhelming. On my way to pick up Kyler, don't want to be late on the first day back from the holiday. Wondering if this is how twitter works? — Kami Huyse (@kamichat) January 2, 2007 We DID learn how to use Twitter to connect fairly quickly, but we found it lacking read more...

Filed Under: Industry Trends, SocIal Media Tactics

CoolTools: Using Sound in Social Media Campaigns

February 27, 2014 by Kami Huyse 1 Comment

Sound. It is one of the most elemental human experiences. But for whatever reason, sound has not taken off as a huge part of social media. In fact, sound, and specifically music, can be somewhat of an annoyance. Who hasn't clicked into a website while at work, or while the children are sleeping, and music start blasting from the page automatically? Sound has the ability to delight and inform. Even better, it can be utilized read more...

Filed Under: Cool Tools, Personal, SocIal Media Tactics Tagged With: For Immediate Release, Shel Holtz, SoundCloud

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • Hacks to Create Social Media in Less Time, Part 5: Creator
  • Master Social Media to Create More Business Leads to Grow Your Influence, Part 4: Architect
  • How to Expertly Style Your Photos and Videos for Social Media
  • Master Social Media to Create More Business Leads and Grow Your Influence, Part 3: Connector
  • Master Social Media to Create More Business Leads and Grow Your Influence, Part 2: Explorer

Zoetica in the News

5 Tools to Measure (and Manage) Reputation in Complex Environment PR News Byline

2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

Digital PR & Social Media Guidebook – Contributing Author

How Communicators Can Get Started with PR Measurement, PR News Mention

Proving PR’s Value in the Age of ROI—How to Tie Results to Corporate Objectives | Bulldog Reporter (Speaker)

A Gnawing Crisis in PR: Measuring The ROI on Social Media Channels, PR News Byline

Named as one of AGBeat's top 50 industry influencers in 2014

Will Houston B2B companies answer the social media call? - Houston Business Journal

Social Media Measurement Twitter Chat: Evaluating Impact of Social Media on Foundation Outcomes (with tweets) · RWJF (Moderator)

Top 100 Social Media Power Influencers in Houston 2013

Named as one of 30 PR Experts You Should Follow on Twitter by e-releases

BusinessWire Congrats for Making the Top 100 Women on Twitter

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