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January 10, 2006 by Kami Huyse

New Media and PR Campaigns - Part II soft rain drops on the water surface Originally uploaded by pyrrho.   Shel over at Naked Conversations took exception to my post calling a blog a "tactic." I knew that using the word “tactic” would be a bit read more...

https://www.zoeticamedia.com/1062

Filed Under: Featured

January 10, 2006 by Kami Huyse

Blogging Should Be a Part of Some PR Campaigns
but not all...

Shel Israel at Naked Conversations wrote a post yesterday with his advice to Web 2.0 early stage companies:

“You are better off going with blogging and NOT using a PR agency until you are further along in your development,” Shel blogged.
He goes on to say that while PR firms are useful, they may not be in the early stages of a tech launch (Web 2.0). I made a comment in the post and Shel asked me to take the conversation to my blog.

I respect Shel’s opinion on read more...

https://www.zoeticamedia.com/1063

Filed Under: Featured

January 9, 2006 by Kami Huyse

Meaningful Blogging Benchmarks They aren’t all that easy to come by In the comments section of my post about my blogging goals, Katie Delahaye Paine asked: “Shouldn't there by be some kind of a compilation or industry average for PR blogs?” I think this would be a great service to get this benchmarking information; unfortunately, most meaningful stats require you to own the site in order to get them and I haven’t seen an aggregating service that adequately serves these stats up for PR blogs. And read more...

https://www.zoeticamedia.com/1064

Filed Under: Featured

January 9, 2006 by Kami Huyse

Got Books, Will Read!

Are you short of time?

Matt Vance of Austin, Texas, has made it easy to keep up on your reading by boiling down the essence of popular business books (along with a few others thrown in) on his Book Notes Wiki.

So what are you waiting for, get with it, click and read.

Thanks to the Communication Nation for helping me find it.

Tags: Business|read more...

https://www.zoeticamedia.com/1065

Filed Under: Featured

January 9, 2006 by Kami Huyse

The Epidemic Power of Rumor Cell Phones and Internet Speed Process We all like to share important information with those that we care about. Especially if we think we have some piece of information that they anxiously await. This is impulse (however innocent) is also at the genesis of rumors. Derek Rose, a reporter for the New York Daily News gives his starkly honest account about the euphoria that led to most media erroneously reporting the fate of 13 miners at the Sago Mine in Philippi, W.Va. In the book read more...

https://www.zoeticamedia.com/1066

Filed Under: Featured

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About Zoetica

Zoetica Media logoZoetica Media is a Houston-based strategic PR and communications firm led by Kami Huyse, APR. We help corporate teams communicate better, build visibility, and work smarter with AI-powered systems that protect the human voice your audience trusts. Explore our Insights, browse our Services, or get in touch.

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