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Media Profile: Journalists and Social Media Laura Lorek, San Antonio Express News

May 5, 2009 by Kami Huyse

  Laura Lorek is a senior writer for the San Antonio Express-News. She covers business and technology and authors the Tech Clicks blog. She is also a power user of Twitter and uses it in her reporting.   I think that the ability to effectively use social media and networking are critical for today’s journalist. Laura shares some insightful thoughts about how the gathering and reporting of news is read more...

Filed Under: Industry Trends

Monday Skills: Develop a Language of Symbols to Unleash Creativity

May 4, 2009 by Kami Huyse

  Lately I haven't felt all that creative. In fact, with the crushing responsibilities brought on by returning to work after the birth of a new baby (#3) I have felt as pressed as a flower in a dictionary.   One way to break out of a creative slump is to visualize a project or a plan. I like to map out my speeches, and sometimes even my blog posts, in my notebook. Recently, I also downloaded read more...

Filed Under: Industry Trends, SocIal Media Tactics

Acquisitions a Sign That Social Media is Maturing, Livingston and CRT/tanaka

April 9, 2009 by Kami Huyse

  Social media is starting to mature. There is no better sign of this than when firms start to acquire talent. There is rumblings of this all around the social media and communications firms.   Connie Reece's company, Every Dot Connects, was recently acquired by New Media Lab in Austin.  On the heels of that announcement comes the news today that Livingston Communications, owned by Geoff Livingston, the author of the popular Buzz read more...

Filed Under: Community Building, Industry Trends

Media Profile: Journalists and Social Media. Dwight Silverman, Houston Chronicle

April 8, 2009 by Kami Huyse

  Dwight Silverman is the Interactive Journalism Editor for the Houston Chronicle and the online Chron.com. His Tech Blog is filled with great advice for the average person that is just trying to get their computer to work, along with great info for what I like to call the "gadgetist," or those that love and use gadgets.   I have followed Dwight on Twitter for sometime @dsilverman, and noticed how effectively he uses the medium in a conversational manner. If you read more...

Filed Under: Industry Trends

Contextual Advertising in Facebook Mimics Social Interaction

February 17, 2009 by Kami Huyse

  Over the past few months I have noticed that Facebook has become a destination for all of my old friends from high school and even for my parents. A new wave of people have arrived, I would suspect we are in the early majority stage of social networking on Facebook which follows those of us who were early adopters of the service. Diffusion of Innovation

  • innovators (2 percent of online population),
  • read more...

Filed Under: Industry Trends Tagged With: Public Relations, social media

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Zoetica Media logoZoetica Media is a Houston-based strategic PR and communications firm led by Kami Huyse, APR. We help corporate teams communicate better, build visibility, and work smarter with AI-powered systems that protect the human voice your audience trusts. Explore our Insights, browse our Services, or get in touch.

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