Sometimes it feels like social media has lost all of its charm. It feels heavy and hard. But once in awhile you can be involved in a conversation that connects you with other social media marketing pros in unexpected ways. This week I had a conversation like this. On Twitter of all places. And of all things, it included a bag of candy. Don't get me wrong, I love Twitter. But it moves really fast and often feels like you are being dragged down a raging stream vs. connecting in a conversation with friends.

Yesterday, I was slated to talk with some high school students studying entrepreneurship about how social media connects read more...