Sometimes it feels like social media has lost all of its charm. It feels heavy and hard.
But once in awhile you can be involved in a conversation that connects you with other social media marketing pros in unexpected ways.
This week I had a conversation like this. On Twitter of all places. And of all things, it included a bag of candy.
Don't get me wrong, I love Twitter. But it moves really fast and often feels like you are being dragged down a raging stream vs. connecting in a conversation with friends.
Yesterday, I was slated to talk with some high school students studying entrepreneurship about how social media connects with marketing. On a whim, just hours before I met with them, I thought it would be fun to get advice from other experts in the field.
There was a possibility that no one would reply in time, or at all. There are always risks with these things. But what actually transpired was a fun and engaging conversation between professionals, and even a guest appearance from a brand.
I had to share it with you, because you should never give up on putting connections before marketing. Read on to hear the advice given to these teens, and swipe some of the ideas for yourself. I know I will.
Advice from Social Media Marketing Pros
#1: Practice in a lower stress environment
#2: Find a mentor, practice some more
#3: Engage with your fans
#4: Skittles engages with their fans, prime example here
#5: Gain knowledge and put it into action
#6: Study brands you admire
#7: Join more conversations than you start #BeHelpful
#8: It's not going to be all roses 🌹
#9: Trust > Popularity
#10: You aren't a brand, you are a person 1st
#11: Be helpful and interesting
#12: Don't be tone deaf to the outside world
