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Measuring Success: The Impact of Social Media and Viral Video

August 28, 2007 by Kami Huyse

Changing up the old adage a little bit: "If at first you succeed, try, try again." I have been having a lot of fun catching up with my feeds the last few days. In case you missed it, a BusinessWeek article in early August (which included a quote from my blog buddy Kevin Dugan) took a look at viral video and asked, Is Viral Viable? You may remember a read more...

Filed Under: Measurement Tagged With: social media, Viral Campaigns

MyRaganTV.com Introduces YouTube for Communicators

August 7, 2007 by Kami Huyse

Like many other communicators, I signed up for an account at MyRagan when it launched.  It is an interesting site, the "Facebook" for communicators.  They have some great content on the site and it serves as a good place for people that may be a bit uncomfortable with MySpace or Facebook to experiment in the medium with like-minded communicators.  Now, Regan Communication site has also launched a companion  site called MyRaganTV.  I had the opportunity to talk with Mark Ragan about this new property a few months ago, and it should serve as a great professional read more...

Filed Under: Cool Tools, Industry Trends Tagged With: social media

Cool Tools: Newshound Helps to Sniff Out News in Facebook

July 31, 2007 by Kami Huyse

  My good friends Todd Defren and Shannon Whitley of PRX Builder have dreamed up a new Facebook application called Newshound.  It is a bit like delicious, only it allows you to share news on your Facebook profile. The only thing I wish it could include would be a widget to add the information to my read more...

Filed Under: Social Networks Tagged With: social media

MyDeathSpace: Voyeurism Meets Social Media

July 30, 2007 by Kami Huyse

  People are using social networking sites to connect with others in a number of ways, but I thought this was WAY over the top. MyDeathSpace.com is an archival site, containing news articles, online obituaries, and other publicly available information. MyDeathSpace.com is a map-based site that connects you to the MySpace profiles of the deceased.  It includes the story about each person and the circumstances of their death. My take: just because you read more...

Filed Under: Industry Trends Tagged With: social media

How do You Measure Friends: Twitter Has Ditched Friends for Followers

July 20, 2007 by Kami Huyse

  As I was telling my friend Todd Defren on Twitter today, I have some serious reservations about the whole tilt toward measuring "friends" on social networking sites.  Katie Paine was one of the first to mention the idea a few months ago and it troubled me then, so much so that a post about it has been brewing in my head for awhile. I am not sure this post will put an end to my thoughts on this, but Edelman's new Social read more...

Filed Under: Featured Tagged With: social media

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

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