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Karen Russell Turns PR History On It’s Head: Could Roosevelt Be the Father of Corporate PR

August 11, 2008 by Kami Huyse

  Not only that, but Dr. Karen Russell's research moved back the 100 year anniversary of the press release from 2006 to at least 2005. Sorry Business Wire. It turns out that in 1901, President Theodore Roosevelt called for the formation of the Bureau of Corporations to mandate the release of corporate information. In was in the environment of this development that Ivy Lee, who is often considered the founder of read more...

Filed Under: Industry Trends Tagged With: Public Relations

Online Privacy: Be Careful What You Search For and Fear Those Who ‘Protect’ You

July 11, 2008 by Kami Huyse

  If it wasn't bad enough that when I went into the field I had to explain to my dad what I did as a public relations professional, we now have the added problem of explaining to Congress the intricacies of online privacy issues. I have been following the action in the Senate this week as they held a hearing with big boys Google and Microsoft, along with Facebook and NebuAd - whose technologies were under scrutiny. Facebook was under the gun for Beacon, the Facebook technology that reported purchases that people made in their profile without read more...

Filed Under: Industry Trends, SocIal Media Tactics

Flacks, Hacks and Secondary Lies

June 24, 2008 by Kami Huyse

CBS Executive Vice President for Communications at CBS News Gil "Stanly Bing" Schwartz put together a rebuttal to Andrew Cohen's piece about PR Flacks. It is entertaining, but I am not so sure that his claim about secondary lies being less problematic than primary lies rings true. He contends PR people generally never lie except when lied to by their clients. Sometimes this happens, but I am not sure that it leaves us less responsible for those lies and our dogged defense of them. He makes a point that public relations and journalism are two sides read more...

Filed Under: Industry Trends, Online Ethics Tagged With: Public Relations

Twitter + Free Webinar = Twebinar this Thursday

June 24, 2008 by Kami Huyse

Chris Brogan and Radian6 have put together an interesting concept that launches this Thursday.  They are calling it a Twebinar since it puts together an online compilation of videos of social media voices and includes a live online discussion in Twitter I am intrigued by how they are putting this together and how it will work. I was interviewed for the Twebinar, but feel a little like a bit player in a movie since I have no idea what it will look like when it is all put together. So far, Chris says that over 1,000 people have registered for the three-part read more...

Filed Under: Industry Trends Tagged With: social media

The OoVoo Channel is Live Streaming Blog Potomac Today: Join Us Virtually

June 13, 2008 by Kami Huyse

  I am hanging out today in Falls Church, Va., just outside of the District of Columbia for Blog Potomac.  Later today, about 3:15 ET, I will talking about online ethics. However, sponsor ooVooo is live streaming the event on its UStream channel. Online Video provided by read more...

Filed Under: Conferences and Events, Industry Trends

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • Why Community Builds the Strongest Brands
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  • Master the Art of Connection to Expand Your Network
  • Navigating Entrepreneurship with Authenticity and Purpose
  • Content Creation Without the Burnout: Kami’s Proven 4-Step Plan

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