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Seven Principles of Public Relations: But First Develop a Spine

July 7, 2006 by Kami Huyse

Seven Principles of Public Relations: But First Develop a Spine

Have Spine, Will Travel Originally uploaded by landruc. I was looking for a quote from Arthur W. Page for an awards program speech I was preparing. Page was a pioneer in corporate public relations who served as the first vice president PR at AT&T. I wanted a quote from him because his philosophy embodies my overall feelings of what excellence in public relations should entail. Page practiced seven principles of public relations:

  1. Tell the read more...

Filed Under: Best Ranked Posts, Featured, Zoetica Talks DNA Tagged With: Corporate Communication, Ethics, Houston, PR, Principles, Public Relations, San Antonio, Texas

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