Viral video is all the rage, and at the New Communication Forum this year, I have to admit that I caught the bug. Susan Getgood moderated a terrific session about viral marketing that got me to thinking about the possibilities for my own clients, and Phil Gomes came to the forum with his nifty Pure Digital video recording device, available at Amazon and Target for about $100, that made me feel that this had become truly accessible at last, at least for me. (read more...
10 Tips to Developing Relationships with Analysts
Planning the week ahead Originally uploaded by gwilmore. Alan Weinkrantz, a fellow public relations blogger in San Antonio is offering a free white paper about the importance of working with industry analysts who cover your industry segment. Alan has a lot of experience in fostering this important channel of communication for read more...
Power 150 Becomes Viable Measurement Tool
ToddAnd, whom I interviewed as an up-and-coming blogger last September, has outdone himself once again to give us a really nice measurement tool for popularity of a site. Todd announced earlier this week, while I was still on vacation, that he found a partner to automate the Power 150: Top Marketing Blogs read more...
Crisis Management: The Four Emotional Stages of Disaster
Petco Gas Explosion Originally uploaded by Sister72. One of the most interesting things that I learned in my Red Cross training, for whom I occasionally do pro bono work, was about the emotional responses and phases that disaster survivors feel in the days and years after a crisis has affected their lives. Part of what I love about public relations is that in order to be effective, you have to be familiar read more...
Online Tools: The Stepsister and the Glass Slipper
Glass Slipper Originally uploaded by parkerPhoto. I love online communication tools. I Flickr, Twitter, YouTube, blog, MySpace and Facebook with the best of them. I even have a Second read more...
- « Previous Page
- 1
- …
- 114
- 115
- 116
- 117
- 118
- …
- 186
- Next Page »