google%20logos Originally uploaded by PMerrilyn. Okay, so not just Google, but MSN and Yahoo too. Alan Weinkrantz, a local PR blogger that I interviewed last month about the benefits of blogging for PR agencies, says, “My tags have become my Website.” He means both the tags meant read more...
If the Shoe Fits…Social Media in Seven Boxes
. I have been talking to a lot of college and graduate students lately. First, to a graduate class at the University of the Incarnate Word in San Antonio this past Monday and then yesterday to Kelli Matthews class at University of Oregon.
One of the things I emphasize when I do one of these overviews is that Social Media encompasses a broad variety of things. In fact, there are so many types of platforms read more...
A Moving Target: Measuring New Media
Measurement Originally uploaded by Walkabout Wolf. Katie Paine has written an excellent white paper on How to Measure Social Media Relations for the Institute for PR, a fantastic organization that has a number of research-based resources for public relations professionals. Katie talks read more...
Widget 101: What They Are and Why You Should Consider Having One
scraping window panes, originally uploaded by heyjude184. Fellow blogger and reader of Communication Overtones, Rob LaGesse, pointed me to an excellent article about the importance of widgets and how to get started with them. The article is a recap of a read more...
Virginia Tech: The Challenge of Instant Communication in a Crisis
ambulances,
originally uploaded by bizcardexplosion. I have been percolating some ideas about how to better integrate technology into a crisis plan I am currently working on. My work with the Red Cross over the years has sharpened my senses and I do have some idea of how to successfully communicate during a crisis. However, this week’s events at Virginia Tech have given me some further ideas.
I don’t want to read more...
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