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Blogger Meetup in Washington D.C. Next Week

July 13, 2006 by Kami Huyse


washington_DC
Originally uploaded by sorin_frumuseanu. I have been very busy this week preparing to visit my client in Washington, D.C., so blogging has been sporadic. I lived in Arlington (and other parts of NOVA) for 13 years, so it will be a homecoming too.

Erin Caldwell, the editor of the read more...

Filed Under: Featured

PR Leverage: Trading a Paperclip for a House

July 12, 2006 by Kami Huyse

I was all set to write a very serious post about online critics and Dell’s new blog, but I ran acoss this amazing story and scrapped it all to have a little fun.

Today a blogger named Kyle will get a house in Kipling Saskatchewan, Canada (map) that he got by trading a paperclip with a series of fourteen items leading to the house.
read more...

Filed Under: Featured

Disruptive PR Tactics: Doing the Unexpected

July 11, 2006 by Kami Huyse


Black hen on orange
Originally uploaded by Crosscreek. I can’t say that I have ever had a very good opinion of organizations like PETA, otherwise known as People for the Ethical Treatment of Animals.

I have an image of PETA as an almost para-militant organization and associate them with highly confrontational tactics, such as flinging paint at unsuspecting socialites wearing read more...

Filed Under: Featured

Seven Principles of Public Relations: But First Develop a Spine

July 7, 2006 by Kami Huyse

Seven Principles of Public Relations: But First Develop a Spine

Have Spine, Will Travel Originally uploaded by landruc. I was looking for a quote from Arthur W. Page for an awards program speech I was preparing. Page was a pioneer in corporate public relations who served as the first vice president PR at AT&T. I wanted a quote from him because his philosophy embodies my overall feelings of what excellence in public relations should entail. Page practiced seven principles of public relations:

  1. Tell the read more...

Filed Under: Best Ranked Posts, Featured, Zoetica Talks DNA Tagged With: Corporate Communication, Ethics, Houston, PR, Principles, Public Relations, San Antonio, Texas

Growing Pains: Finding Balance

July 5, 2006 by Kami Huyse

So much happening at My PR Pro this week. We are migrating to a new computer system (with all of the related IT problems), working on our new identity, doing client work and having a rash of meetings.

All this real world activity has us thinking about PR and what we can share here in the next few weeks. I have learned a lot and had some recent insights that I hope to digest and spit out here soon. So, stay tuned.

In the meanwhile, I am working to keep some balance between work and home life. One great tip was in Todd Defren's read more...

Filed Under: Featured

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About Zoetica

Zoetica Media logoZoetica Media is a Houston-based strategic PR and communications firm led by Kami Huyse, APR. We help corporate teams communicate better, build visibility, and work smarter with AI-powered systems that protect the human voice your audience trusts. Explore our Insights, browse our Services, or get in touch.

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