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Amazon + Zappos: Trust Us, Nothing Will Change

July 24, 2009 by Kami Huyse

    "Some see things as they are and ask why. Others dream things that never were and ask why not." -George Bernard Shaw   via @Zappos (Zappos CEO Tony Hsieh) the day before the purchase of Zappos by Amazon was announced.   Photo provided by Shutterstock.com read more...

Filed Under: Featured

ToddAnd Works With Ad Age to Give Power 150 a Facelift

November 30, 2007 by Kami Huyse

  Today, ToddAnd announced that the Power150 ranking for PR and Marketing blogs will include an Alexa ranking and that the Bloglines weight will be scaled back.  This was in response to much criticism about the index and its accuracy.

  • Google Page Rank: 1 to 10 
  • Todd And Points: 1 to 15 
  • Bloglines Subscribers: 1 to 15 
  • Alexa Traffic Rank: 1 to 30 
  • Technorati Ranking: 1 to 30
The maximum points in each category comes up to 100 points. It killed us here at Communication read more...

Filed Under: Featured

5 Media Snacks Served up ala Carte at Communication Overtones

October 29, 2007 by Kami Huyse

Jerimiah Owyang started a meme, asking us if we respect media snackers, or people looking for a quick hit of information and entertainment before they move on? Geoff Livingston tagged me, and so here are a few ways I respect those of you that like to snack a little and can't be bothered with my usual long-winded thought pieces. 5 Media Snacks read more...

Filed Under: Featured Tagged With: Humor, social media

Clueless in Cyberspace 2.0

September 26, 2007 by Kami Huyse

  I have been asked by Geoff Livingston to contribute to his new blog "Now Is Gone," which accompanies his new book to be released soon.  He has also asked Toby Bloomberg and Ike Pigott to work for free contribute to read more...

Filed Under: Featured Tagged With: Humor

How do You Measure Friends: Twitter Has Ditched Friends for Followers

July 20, 2007 by Kami Huyse

  As I was telling my friend Todd Defren on Twitter today, I have some serious reservations about the whole tilt toward measuring "friends" on social networking sites.  Katie Paine was one of the first to mention the idea a few months ago and it troubled me then, so much so that a post about it has been brewing in my head for awhile. I am not sure this post will put an end to my thoughts on this, but Edelman's new Social read more...

Filed Under: Featured Tagged With: social media

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • Simple Pivots Help Consultants Attract Clients and Close Deals
  • Simple Pivots That Help Consultants Attract Clients and Close Deals
  • Standing Out in a Sea of Noise: Developing Your Unique Brand Voice
  • How Professionals Can Lead Through Outrage and Division
  • Why Short-Form Video Isn’t Optional Anymore

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