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Harnessing the Digg Effect: Is it Worth It?

April 9, 2007 by Kami Huyse

Ipod saves Soldier's Life Originally uploaded by tikigod. In one of the comments I got last week on my post about the Eight Meaningful Measures of Social Media, blogger Geoff Livingston asked me what I thought about Digg. While not quite a measurement tool, Digg does have its value. Aside from a huge bump read more...

Filed Under: Featured

Viral Video: Get Ready for the Ride

March 28, 2007 by Kami Huyse

Viral video is all the rage, and at the New Communication Forum this year, I have to admit that I caught the bug. Susan Getgood moderated a terrific session about viral marketing that got me to thinking about the possibilities for my own clients, and Phil Gomes came to the forum with his nifty Pure Digital video recording device, available at Amazon and Target for about $100, that made me feel that this had become truly accessible at last, at least for me. (read more...

Filed Under: Featured

10 Tips to Developing Relationships with Analysts

March 26, 2007 by Kami Huyse

Planning the week ahead Originally uploaded by gwilmore. Alan Weinkrantz, a fellow public relations blogger in San Antonio is offering a free white paper about the importance of working with industry analysts who cover your industry segment. Alan has a lot of experience in fostering this important channel of communication for read more...

Filed Under: Featured

Something to Chew On: A Critical Look at Blogging and PR

March 14, 2007 by Kami Huyse

I am about to embark on a much-needed vacation and wanted to leave you with a list of the best reads (or at least the most popular) from February and also to give credit where credit is due. Top 5 Posts from February Corporate PR 101: A Primer for Companies Interested in Social Media 5 Social Media Trends that Will Impact PR Is it Absurd or Unethical read more...

Filed Under: Featured

Wrapping it up: Social Media Comes to Life

March 9, 2007 by Kami Huyse

It has been a great two days at the New Communications Forum 2007 and I would highly recommend that anyone interested in this stuff consider attending next year. I have had a chance to have great conversations with 500 other great communication, PR and marketing professionals. It was great to see that the Social Media interest has gone mainstream. I also had a chance to catch up with many bloggers, too many to name. But last night I had dinner with David Parmet, read more...

Filed Under: Featured

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

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  • Navigating Entrepreneurship with Authenticity and Purpose
  • Content Creation Without the Burnout: Kami’s Proven 4-Step Plan

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5 Tools to Measure (and Manage) Reputation in Complex Environment PR News Byline

2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

Digital PR & Social Media Guidebook – Contributing Author

How Communicators Can Get Started with PR Measurement, PR News Mention

Proving PR’s Value in the Age of ROI—How to Tie Results to Corporate Objectives | Bulldog Reporter (Speaker)

A Gnawing Crisis in PR: Measuring The ROI on Social Media Channels, PR News Byline

Named as one of AGBeat's top 50 industry influencers in 2014

Will Houston B2B companies answer the social media call? - Houston Business Journal

Social Media Measurement Twitter Chat: Evaluating Impact of Social Media on Foundation Outcomes (with tweets) · RWJF (Moderator)

Top 100 Social Media Power Influencers in Houston 2013

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