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The Future of Corporate Blogs is About Communication, Not Tools

March 12, 2008 by Kami Huyse

  Earlier this week I served on a panel at SXSW called The Future of Blogs with Lionel Menchaca, the lead blogger at Direct2Dell; Mario Sundar, the community evangelist at LinkedIn and was moderated by Mack Collier, a talented marketer and blogger at the Viral Garden. There are some great overviews of the session from live bloggers:

  • Scott Monty was pretty read more...

Filed Under: Industry Trends, SocIal Media Tactics Tagged With: Social Media

Polluting the Social Media Channels: An Opportunity for Public Relations

February 22, 2008 by Kami Huyse

  As social media become more mainstream, there is a real threat that the channels will become just as polluted as the ones from which most consumers are tiring. As reported in the New York Times Google took another step in that direction today with its Adsense for Video: Overlay video ad formats have been gaining favor with marketers, as an alternative to the more common and intrusive preroll ads...." YouTube read more...

Filed Under: Industry Trends Tagged With: Social Media

If the Shoe Fits…Social Media in Seven Boxes

April 25, 2007 by Kami Huyse

. I have been talking to a lot of college and graduate students lately. First, to a graduate class at the University of the Incarnate Word in San Antonio this past Monday and then yesterday to Kelli Matthews class at University of Oregon.

One of the things I emphasize when I do one of these overviews is that Social Media encompasses a broad variety of things. In fact, there are so many types of platforms read more...

Filed Under: Strategy, Zoetica Talks DNA Tagged With: Public Relations, Social Media

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

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