Many companies now have developed a number of social media properties. Even the skeptical seem to have at least a blogspot blog, a Facebook page, a YouTube channel (if they have anything even remotely visual) and of course the requisite Twitter account - though some are just reserved with no profile picture to ensure no one hijacks the name. With the "land rush" last week for unique URLS on on Facebook, most of the pages have 1,001 fans, just enough to qualify them to get their name before someone squats on read more...
Media Profile: Brian Bolter, Fox 5 News Washington, D.C.
In true broadcast media form, Brian Bolter answered my Media Profile questions with a video. Bolter is the anchor of The Edge for WTTG Fox 5 in the Washington D.C. area. As a former resident of Washington D.C., I follow a lot of people from the area on Twitter. Brian's reporting using Twitter. Brian's real-time incorporation of tweets into his newscast caught my attention a few months ago. He was on my short list to interview as I read more...
Cool Tools: BuzzStream is Contact Management for Social Media
As a social media and public relations consultant, I spend a lot of time online researching various blogs and publications within vertical interest areas. One of the things that I have found frustrating is manually keeping multiple lists of contacts and notes about each contact. There are some extremely expensive tools. like Salesforce, and other CRM programs like ACT, which are cheaper but don't really address the needs of people looking to build relationships over time rather than sell stuff. read more...
Don’t Worry: How to Solve Any Problem
If you can solve your problem, then what is the need of worrying? If you cannot solve it, then what is the use of worrying? - Shantideva One of the things I have learned in life is that worry never solves a problem and only serves to keep you up at night. While I KNOW this, I often have to remind myself. Just last night I woke up around 3 a.m. and read more...
5 Best Practices to Maximize Your Participation in a Twitter Chat
It seems that there is a Twitter chat for everything these days. The problem, of course, is that the Twitter platform is terrible for having a coherent exchange of ideas. However, once you get used to it, you often get a lot out of the chats. If nothing else you meet some great new contacts on Twitter. But you still may be wondering how to participate in a Twitter chat. (If you are a pro skip to the 5 Best Practices). In order to participate you need read more...
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