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How to Create Digital Content on Instagram that Pops

August 17, 2018 by Aarushi Pant

How to Use Instagram

Have you ever wondered about how you could take your social media presence to the next level and make your business boom? Kami Huyse, the founder of Zoetica Media, sat down with social media consultant and content creator Mike Metzler, @Mtzler on Instagram, to discuss tactics for making your business stand out and grab viewers’ attention. Here are the top five tips Metzler addressed. 1. Make your posts engaging Metzler recommended that brands include interactive features on their read more...

Filed Under: #SMBHOU, Featured Tagged With: Content Marketing, Instagram, social media

What Are the Best Tools to Edits Vertical Video – Keeping Up WIth Kamichat (Ep 102)

July 15, 2018 by Zoetica Media

This week on Keeping up with Kamichat we talked about updates on Instagram, Twitter, Facebook, LinkedIn, Snapchat and YouTube. It was a busy week for the social networks as they continue to make changes to their platforms. In this episode, we talk about cool new features across social media platforms like Instagram, Twitter, LinkedIn and Facebook. Plus, we answer the buring read more...

Filed Under: Featured, KUWP Tagged With: IGTV, Instagram, social media

When You Should You Use IGTV vs. Regular Stories – Keeping Up With Kamichat (Ep 101)

July 10, 2018 by Zoetica Media

This week we launched a new channel on the very new IGTV, which is Instagram's new platform aimed at becoming television for the next generation. The channel is called Keeping Up With Kamichat and will come out each Sunday at 4:30 pm. The channel is for communicators and entrepreneurs to help them build their online tribe and keep up-to-date on the emerging trends that you need to know to keep on top of online business in social media. It will cover everything that you need to know to keep up with changes and features in social media platforms like Instagram, Twitter, LinkedIn, and read more...

Filed Under: Featured, Industry Trends, Instagram, KUWP, Speaking Tagged With: IGTV, Instagram, social media

How social media contributed to March for Our Lives global success with teens

April 9, 2018 by Zoetica Media

March for Our Lives Houston

The March for Our Lives movement is being embraced by teenagers all around the nation. We asked Aarushi Pant, a High School freshman in Houston, Texas, to give us the view from a teenagers point of view. Here is her reporting on how teens are using social media to be heard. Teens Say 'Enough is Enough' Columbine. Virginia Tech. Sandy Hook. And now, Marjory Stoneman Douglas High School. 486 deaths since 2000. 486 innocent lives lost simply due to gun violence. School shootings have been sharply rising in numbers and fatalities since the early 2000s and for so long America has remained silent - until now. The March for Our read more...

Filed Under: Featured, Nonprofit and Cause Marketing Tagged With: March for Our Lives, Social Justice, social media, YouTube

How Social Media is Reshaping Journalism

January 24, 2018 by Zoetica Media

We invited Joey Guerra, Music Critic and Pop Culture Writer, Houston Chronicle; Scylla Lopez, Social Media Producer, KTRK-TV; and, Natalie Harms, Associate Editor Houston Business Journal, and blogger at "It's Not Hou It's Me" to share with us how social media has changed journalism. https://twitter.com/chevd80/status/928996163214290944 Social Media Helps Keep Journalists On read more...

Filed Under: #SMBHOU, Featured, Industry Trends Tagged With: Journalism, Management, News, Reporters, social media

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About Zoetica

Zoetica Media logoZoetica Media is a Houston-based strategic PR and communications firm led by Kami Huyse, APR. We help corporate teams communicate better, build visibility, and work smarter with AI-powered systems that protect the human voice your audience trusts. Explore our Insights, browse our Services, or get in touch.

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