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Does Content Really Rule in Social Media?

July 14, 2011 by Kami Huyse

    Have you ever read a blog post that drew you in with its raw talent to draw a picture and tell a story?   Ann Handley’s ANNARCHY blog is one of those. She is a person who can write about the death of child or the phenomenon of Alpha and Beta moms with equal eloquence. She also has been at the helm of the read more...

Filed Under: Book Shelf, Contest, SocIal Media Tactics, Zoetica Business

A Simple #BlueKey Can Change the Lives of Thousands

May 19, 2011 by Kami Huyse

    There is something powerful about using simple communication to make big changes in the world. That was what was intriguing when Shonali Burke, a social change advocate and veteran communicator, posed a powerful idea.   Change the world for $5.   It doesn’t sound like much, but sometimes that little bit is all it takes to change a life read more...

Filed Under: Nonprofit and Cause Marketing, SocIal Media Tactics

The Game Layer: The Next Big Thing in Social Media

April 13, 2011 by Kami Huyse

  People are competitive.   In the workplace we “climb the corporate ladder.” In our playtime we compete in sports, video games, cooking contests, and every other kind of competition you can name. Some games are cooperative and some games are not and there are game theories developing for almost every discipline, especially economics.   read more...

Filed Under: Industry Trends, SocIal Media Tactics

Closer to Finding the Identity of the Person who Created the @BronxZoosCobra Twitter Account, You Can Help!

March 30, 2011 by Kami Huyse

  I might know who started the @BronxZoosCobra Twitter account.   The Story   Like everyone else I have been watching the Twitter account of @BronxZoosCobra with interest. As a person who does a lot of campaigns and work in social media and PR, these character accounts are always interesting to watch rise and fall. And like you, I have wondered, "Who is running the @BronxZoosCobra account?" I think I am pretty read more...

Filed Under: Measurement, SocIal Media Tactics Tagged With: Monitoring

A Delicious Demise: A Look at Social Bookmarking Tools for Sharing and Keeping Your Data

December 20, 2010 by Kami Huyse

Social bookmarking isn’t the most sexy of topics, it is just one of those things that, for those who do it, underlies their online experience. Slowly but surely, these bookmarks become a crutch, or as I like to kid, your online brain:

  • Need to find a way to measure the effectiveness of Facebook? There is a collection of bookmarks for that.
  • What about the best Twitter tools. There is one for that, too!
And the list goes on… Just last week, I would have told you that there were quite a few bookmarking tools out there, but that I would recommend Delicious. It was simple, organized and powerful – albeit a little read more...

Filed Under: Cool Tools, SocIal Media Tactics

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • Why Community Builds the Strongest Brands
  • Zoetica is Propelled into the Stratosphere
  • Master the Art of Connection to Expand Your Network
  • Navigating Entrepreneurship with Authenticity and Purpose
  • Content Creation Without the Burnout: Kami’s Proven 4-Step Plan

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5 Tools to Measure (and Manage) Reputation in Complex Environment PR News Byline

2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

Digital PR & Social Media Guidebook – Contributing Author

How Communicators Can Get Started with PR Measurement, PR News Mention

Proving PR’s Value in the Age of ROI—How to Tie Results to Corporate Objectives | Bulldog Reporter (Speaker)

A Gnawing Crisis in PR: Measuring The ROI on Social Media Channels, PR News Byline

Named as one of AGBeat's top 50 industry influencers in 2014

Will Houston B2B companies answer the social media call? - Houston Business Journal

Social Media Measurement Twitter Chat: Evaluating Impact of Social Media on Foundation Outcomes (with tweets) · RWJF (Moderator)

Top 100 Social Media Power Influencers in Houston 2013

Named as one of 30 PR Experts You Should Follow on Twitter by e-releases

BusinessWire Congrats for Making the Top 100 Women on Twitter

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