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Legally Speaking: What You Need to Know About Social Media Law

September 7, 2017 by Andrew Cokenour

Social Media Law, Legal

Social media law is a largely new frontier and is often unclear or difficult to understand. Trademarks, patents, and copyrights are all topics which can affect social media law, so it is important to know how these topics can affect you and your social media channels. Social Media Law: What You Need to Know At our Social Media Breakfast Houston, We brought in Travis Crabtree, a former journalist who has been practicing law with Gray Reed & McGraw for 16 years, to read more...

Filed Under: Featured, Online Ethics, Social Networking Guidelines Tagged With: Legal, SMBHOU, social media

Sponsored Conversations: FTC Guidelines Impact Companies and Bloggers

October 6, 2009 by Kami Huyse

  Is blogging or tweeting out an opinion about a product or service advertising?   If you are being paid to do it, or if you have received the item in question as a freebie for a company, as of December 1, 2009, you are bound by the same truth-in-advertising guidelines as advertisers.

  • Advertising must be truthful and non-deceptive;
  • Advertisers must have evidence to back up their claims; and
  • Advertisements cannot be unfair.
The FTC has released a new set of guidelines (read more...

Filed Under: Influencer Outreach, Online Ethics, SocIal Media Tactics, Social Networking Guidelines Tagged With: Legal, Regulations

Six Best Practices for the Fair Use of Video

July 7, 2008 by Kami Huyse

A few weeks ago I reminded readers that The Electronic Frontier Foundation has a free legal guide for bloggers. Today, the American University's Center for Social Media released its code of six best practices (pdf) for fair use of online video. Along with what they are calling the most common situations that are bound to arise, they include a description, principle and the limitations of read more...

Filed Under: Social Networking Guidelines Tagged With: Legal, Video

Fair Use: Hey, That Isn’t Fair! Free Legal Guidance for Bloggers

June 18, 2008 by Kami Huyse

  One of the many issues that came up at Blog Potomac last Friday was that of fair use and copyright. Both from the point of view of the communication professional and also from the point of view of the creators of content. It couldn't have come at a better time as his very issue is being debated between bloggers and the Associated Press right now. There is a fantastic article in the New York Times written by Saul Hansell that lays out the APs concerns and also covers the bloggers reaction to those read more...

Filed Under: Social Networking Guidelines Tagged With: Legal

Fair Use: The Perfect Gift and the Perfect Storm, Legally Speaking

December 20, 2007 by Kami Huyse

  I hate shopping for Christmas. You might ask, "What does this have to do with fair use law?" - patience grasshopper, I am getting there. So when I hear someone that I know say or write, "I would really love X, my ears tend to perk up." A friend of mine blogged that he liked a particular photo by Thomas Hawk of the sunset over San Francisco and pined that he would love to have it on a black T-shirt. How easy read more...

Filed Under: Online Ethics, Social Networking Guidelines Tagged With: Legal

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

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  • Navigating Entrepreneurship with Authenticity and Purpose
  • Content Creation Without the Burnout: Kami’s Proven 4-Step Plan

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