Zoetica Media

Is Twitter Out on a Limb? Plan to Monitize May Include Pre-Loaded Content

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I registered for @Kamichat as my Twitter account in early 2007 it never occurred to me that I should also register my real name too. Just yesterday I did what I should have done some time ago and registered KamiHuyse to protect my online identity. I was very surprised when my account came preloaded with 20 people that I was supposedly "following." It made me wonder, has Twitter found a piece of its ultimate business model? read more...

Kami Huyse Nominated for Texas Social Media Award from the Statesman

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With the South by Southwest Interactive (SxSWi) festival set to kick off early next month, the Austin American Statesman, the newspaper of the Texas State Capital, made a call for nominations for a Texas Social Media Award. I was one of 25 people nominated for the award, and while I was off in the hospital having a new baby), some very generous people said some very very nice things, for which I am grateful. A panel of judges from the paper, including read more...

Contextual Advertising in Facebook Mimics Social Interaction

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  Over the past few months I have noticed that Facebook has become a destination for all of my old friends from high school and even for my parents. A new wave of people have arrived, I would suspect we are in the early majority stage of social networking on Facebook which follows those of us who were early adopters of the service. Diffusion of Innovation

The Age of Responsibility

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Guest post by Andrea Weckerle On January 20, 2009, I was one of the millions of viewers of U.S. President Barack Obama's inaugural address. His address was serious yet hopeful, emphasizing all citizens' responsibility to meet the challenges facing the nation and the global community: "What is required of us now is a new era of responsibility — a recognition, on the part of every American, that we have duties to ourselves, our nation, and the world, duties that we do not grudgingly accept but rather seize gladly, firm in the knowledge that there is nothing so read more...

You’d better have a hose if you want to put out the fire

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Guest post by Beth Harte I’ve always wanted to use that title for a post! It’s the title of one of my favorite books on crisis communications by Rene Henry. Rene was a member of the Philadelphia PRSA when I first met him and bought his book. Even though it’s 8-9 years old, “You’d better have a hose…” is chock full of case studies and examples of crisis situations that read more...

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