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ZoeticaTalks Guidelines

ZoeticaTalks, written by our CEO Kami Huyse, is a place to teach and be taught. From the start in November of 2005, under the original name of Communication Overtones, our blog has been a place to learn and share. We mostly write about digital strategy, social media measurement, social networks, how to articles and case studies, productivity and marketing tools, influencer outreach, online crisis, and digital civility.

But don't strictly hold us to that. We are likely to go off road from time to time.

If you are interested in corporate communication, nonprofit public relations, digital marketing, or public relations of any kind, we think you will find this blog useful. And it will be even more interesting if you participate. Comments are the place where ideas are refined, and knowledge is shared and transferred. We like to think that we learn as much from you as you do from us.

We are okay with spirited debate, but we are not okay with bad behavior. Just like your Mom, we don't allow name calling or bashing others. Feel free to disagree with any idea or approach, but if you attack individual people and say hateful things, you are out of here. Shel Israel calls it a “living room policy,” and we subscribe to that. This blog is our home and you are welcome as our valued guest as long as you are respectful.

We don't often use guest posts on our blog, and never unsolicited posts or posts that have appeared elsewhere. If you have an idea, let us know, but don't be offended if we say no at first. If you want to pitch us on an idea for a brand that you represent, please do, but make sure it fits our editorial focus (see paragraph #1). If it doesn't, we aren't likely to respond to it. You can contact us by clicking over to our Contact page.

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

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Zoetica in the News

5 Tools to Measure (and Manage) Reputation in Complex Environment PR News Byline

2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

Digital PR & Social Media Guidebook – Contributing Author

How Communicators Can Get Started with PR Measurement, PR News Mention

Proving PR’s Value in the Age of ROI—How to Tie Results to Corporate Objectives | Bulldog Reporter (Speaker)

A Gnawing Crisis in PR: Measuring The ROI on Social Media Channels, PR News Byline

Named as one of AGBeat's top 50 industry influencers in 2014

Will Houston B2B companies answer the social media call? - Houston Business Journal

Social Media Measurement Twitter Chat: Evaluating Impact of Social Media on Foundation Outcomes (with tweets) · RWJF (Moderator)

Top 100 Social Media Power Influencers in Houston 2013

Named as one of 30 PR Experts You Should Follow on Twitter by e-releases

BusinessWire Congrats for Making the Top 100 Women on Twitter

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