I sat down with John "Pat" Philbin, APR, Ph.D., former Director of External Affairs at the Federal Emergency Management Agency (FEMA). For Immediate Release Interview has posted the full audio of the interview with Pat Philbin simultaneously. I have to admit that I also was pretty hard on FEMA about its staged press conference on October 23rd. It seemed to me at the time to be a junior mistake. So, when I heard that a senior communicator was found culpable, I questioned the ethics of the organization read more...
The Best Overtones for November 2007 and an All-Star Shout Out for Our Second Birthday
Search Marketing Gurus Interviews the Grand Dame of the Google Blogs
Li Evans of Search Marketing Gurus was so kind to interview me for her Women of Internet Marketing column this week. Luckily, I was one of two interviews, the first being an interesting talk with Karen Wickre. I really enjoyed Karen's interview. Karen oversees all of the blogs on Google, from Webmaster Central's blog to Google's blog, Karen's hand helps to guide and nurture these vast informational yet rather personal communication tools that Google has leveraged to help bring its' many tools and services into the public spectrum. read more...
Feeds Devoted to PR Grow by 34 Percent
If you feel overloaded by the sheer volume of information available in the public relations sphere online and in your feedreader, there may be a reason. According to Constantin Basturea at PR Meets the WWW, there are currently 743 feeds devoted to the public relations worldwide. Constantin's list has gown by 34 percent over the last year. DATE FEEDS GROWTH October 22, 2006 555 April 8, 2006 674 +21% November 26, read more...
It’s About Building Relationships, Not About ‘Posing as a Typical User’
"Make new friends and keep the old..." It was a song I learned as a child, but it rings true and is especially true in this interconnected Web we call social networking. If you don't know him yet, meet Rob La Gesse, a blogger who I had the pleasure of meeting when he complained about a client. He is my personal reminder about how social media networking should function. He also came out today read more...