Zoetica Media

  • Home
  • Services
  • Speaking
  • About
  • Resources
  • Blog
  • Contact

Behind the scenes of creating a Minimum Viable Product Launch 🧠

February 22, 2022 by Kami Huyse

social media

“A minimum viable product is powerful because you can start with just a concept of what you think people need and then tweak it as you go along to specifically meet users’ needs.” Last month, I launched my new Smart Social Mastery membership for PR and Marketing consultants to solve the problem that I had in my early career - namely, neglecting my own business marketing. The doors closed last week, and I have been deep in delivery mode, but I wanted to share what I learned with you before it fades away. I started talking about the project late last year and I put up read more...

Filed Under: Smart Social Secrets, Strategy Tagged With: social media, Social media for business, Strategy

Three Effective Ways Companies Can Create A Strong Brand Voice

December 3, 2020 by Zoetica Media

Header image about 3 ways to build your brand voice

If this past year has taught us anything, it is that companies need to have their brand voice stand for something. Just sitting in the background is not enough anymore.  When Forbes asked me to comment on how companies can cultivate a strong brand voice, the first thing that came to mind was that a good company also needs to be human.  Looking back, the social media work we have done with clients has all been in that pursuit, to allow their customers to see behind the scenes read more...

Filed Under: Featured Tagged With: Branding, Ideal Community Member, Persona, Strategy

Subscribe to get the newsletter and premiums

Enter your email to subscribe:

  • LinkedIn
  • RSS
  • Twitter

About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • Which Social Media Platforms to Use for Business in 2023
  • Creative Professionals, Get Ready for the Artificial Intelligence Takeover
  • The 5 Social Media Trends That Will Shape the Industry in 2023
  • The 5-Part Visibility Plan That Will Help Promote and Grow Your Business
  • Are You Ready for AI in Creative Work?

Zoetica in the News

5 Tools to Measure (and Manage) Reputation in Complex Environment PR News Byline

2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

Digital PR & Social Media Guidebook – Contributing Author

How Communicators Can Get Started with PR Measurement, PR News Mention

Proving PR’s Value in the Age of ROI—How to Tie Results to Corporate Objectives | Bulldog Reporter (Speaker)

A Gnawing Crisis in PR: Measuring The ROI on Social Media Channels, PR News Byline

Named as one of AGBeat's top 50 industry influencers in 2014

Will Houston B2B companies answer the social media call? - Houston Business Journal

Social Media Measurement Twitter Chat: Evaluating Impact of Social Media on Foundation Outcomes (with tweets) · RWJF (Moderator)

Top 100 Social Media Power Influencers in Houston 2013

Named as one of 30 PR Experts You Should Follow on Twitter by e-releases

BusinessWire Congrats for Making the Top 100 Women on Twitter

Posts by Topic

Zoetica Talks

 

#SMBHOU

Influencer Outreach

Best Ranked

Measurement

Book Shelf

Nonprofit and CSR

Community

Online Ethics

CoolTools

Social Media Tactics

Crisis

Guidelines

How To

Social Networks

Humor

Speaking

Trends

Strategy

Latest Tweets

Tweets by @kamichat
© Zoetica, LLC | Disclaimer | Terms & Conditions | Privacy Policy

Copyright © 2023 - Zoetica Media · designed/developed by Petersen Media Group