We at Zoetica never tire of promoting the need for quality content and, by extension, great resources for creating it and good writing. In that vein, we are giving away five copies of Ann Handley and C.C. Chapman’s Content Rules. Winners will be the best responses to the question (graciously supplied by Ann): Can you have a social media read more...
Does Content Really Rule in Social Media?
Have you ever read a blog post that drew you in with its raw talent to draw a picture and tell a story? Ann Handley’s ANNARCHY blog is one of those. She is a person who can write about the death of child or the phenomenon of Alpha and Beta moms with equal eloquence. She also has been at the helm of the read more...
Should Communicators Pay Attention to Google+? A Panel Filmed with G+ Hangout Feature
This past week, which most people were simply enjoying a long holiday weekend in the US, early adopters of social media have been enjoying Google's new social media play, meant to challenge Facebook - and to a lesser extent, Twitter, for dominance in social interaction. And unlike Google Wave and Google Buzz before it, which largely failed out of the gate, Google+ seems to have more staying power. All of the people you expect are kicking read more...
The Commoditization of Social Media: And What We Can Learn from the “Old Days”
Photo: Early PR bloggers Phil Gomes and David Parmet at the NewComm Forum in 2007 Since the early days of blogging, when we were all dazzled by the ability of social media to connect us to other likeminded people, and those with fiercely opposed viewpoints could laugh at read more...
Easy Way to Subscribe to TopRank’s 25 Women Who Rock Social Media
In social media, if you publish a list of any kind you are pretty much setting yourself up for criticism. “You forgot so-and-so,” “your list isn’t diverse (there aren’t enough women, children, people of color, etc.).” However, if you publish a list, you also are likely to get a lot of attention, especially from the people on it, especially if it is seen as valuable. For the second year, SEO blogger Lee read more...
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