Zoetica Media

  • Home
  • Services
  • Speaking
  • About
  • Resources
  • Blog
  • Contact

Conferenced Out! Why Conferences are More than Just Free Cocktails and BS

March 7, 2008 by Kami Huyse

Share this:
Twitter0
Facebook0
Google+0
LinkedIn0

 

prsa blogger meet up

The Spring is the season of conferences, and over the past week, I have already attended conferences and given one teleconference for PRSA.  I am fortunate that the Texas Public Relations Association 2007 Conference and the Innotech Conference were here in San Antonio, so I didn't have to travel. I am now preparing now to head out for SXSW in Austin to participate in a panel on Tuesday called the Future of Corporate Blogs moderated by Mack Collier with Lionel Menchaca from Dell and Mario Sundar from LinkedIn.

I always learn a great deal from the attendees when I present at these conferences.  There are a lot of challenging questions and interactions that help to shape and energize my thinking. I am sure that teaching is one of the best ways to refine old ideas and develop new ones.  In fact, I wonder if presenters don't learn more than attendees from these things.

The seminars I gave this week included one about Building Your Brand with Social Media, and another about how public relations practitioners can start to use social media in their practice.  I post all of my presentations at My PR Pro using Slide Share.

Through both of these presentations runs a theme that I have always believed since I started messing around with what we now call social media in 2005, and that is that businesses and organizations should only consider social media if it makes strategic sense to their objectives.  Additionally, they must consider how they can add to the user experience in a relevant way.

The more I talk to real world practitioners, the more these ideas make sense.  It's great to get out and explore ideas.  I keep up my speaking schedule on my company site.  I hope to catch you at one or more of these events in the near future.  One of the other great things about conferences is that you get to meet the real people behind the social media curtain.  It is always insightful and never boring.

Photo by Peter Himler, PRSA International Conference 2007

Filed Under: Industry Trends

About Kami Huyse

Kami Watson Huyse, CEO of Zoetica, is passionate about great communication. Working in Public Relations since 1994, and blogging since 2005, she has seen trends come and go, but one thing has stayed the same – people are looking for ways to authentically connect. She loves to connect with readers, so leave a comment or follow @kamichat on Twitter and connect there.

Subscribe to get the newsletter and premiums

Enter your email to subscribe:

  • LinkedIn
  • RSS
  • Twitter

About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • Which Social Media Platforms to Use for Business in 2023
  • Creative Professionals, Get Ready for the Artificial Intelligence Takeover
  • The 5 Social Media Trends That Will Shape the Industry in 2023
  • The 5-Part Visibility Plan That Will Help Promote and Grow Your Business
  • Are You Ready for AI in Creative Work?

Zoetica in the News

5 Tools to Measure (and Manage) Reputation in Complex Environment PR News Byline

2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

Digital PR & Social Media Guidebook – Contributing Author

How Communicators Can Get Started with PR Measurement, PR News Mention

Proving PR’s Value in the Age of ROI—How to Tie Results to Corporate Objectives | Bulldog Reporter (Speaker)

A Gnawing Crisis in PR: Measuring The ROI on Social Media Channels, PR News Byline

Named as one of AGBeat's top 50 industry influencers in 2014

Will Houston B2B companies answer the social media call? - Houston Business Journal

Social Media Measurement Twitter Chat: Evaluating Impact of Social Media on Foundation Outcomes (with tweets) · RWJF (Moderator)

Top 100 Social Media Power Influencers in Houston 2013

Named as one of 30 PR Experts You Should Follow on Twitter by e-releases

BusinessWire Congrats for Making the Top 100 Women on Twitter

Posts by Topic

Zoetica Talks

 

#SMBHOU

Influencer Outreach

Best Ranked

Measurement

Book Shelf

Nonprofit and CSR

Community

Online Ethics

CoolTools

Social Media Tactics

Crisis

Guidelines

How To

Social Networks

Humor

Speaking

Trends

Strategy

Latest Tweets

Tweets by @kamichat
© Zoetica, LLC | Disclaimer | Terms & Conditions | Privacy Policy

Copyright © 2023 - Zoetica Media · designed/developed by Petersen Media Group