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How to Start a Podcast in Houston and Beyond

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Are you wondering how to start a podcast, but feeling overwhelmed with all of the tech and the steps? We talked with podcasters in Houston for their tips.

Podcasting has picked up steam since 2014. According to Edison Research, 67 million Americans listened to a podcast each month last year.

It is safe to say these numbers will increase.

Though it is smart to start your own website that has a blog and venture out into video, you will have difficulty standing out from your competition.

According to Statista, there are over 30 million blogs in the United States alone. It is more saturated with video as their are over a billion monthly users of YouTube.

There are between 200,000-500,000 active podcasts according to Podcast Insights.

So if you are convinced and ready to join the podcast revolution, here are some tips.

How to Start a Podcast with an Intro and Outro

Having an intro and outro for your podcast is very important. because you want to the podcast to be as professional as possible.

The intro hooks the listener and signals that your content will have a lot of substance.

The outro should let them know what to expect in your next episode to builds the excitement for future shows.

You can also hire a person to do a voice over of your intro and outro which could make it more professional.

How to Start a Podcast with the Ready, Fire, Aim Method

It is important to do some planning when you are launching your new podcast.

If you over plan, then doubt can start to set in.

That is why it is important to just start your podcast and make adjustments along the way.

You know exactly what type of style works for you and your audience.

Get the Right Equipment to Start Your Podcast

To make your podcast sound close to professional as a radio show, you will have to have quality equipment.

If you think you can not afford professional type of equipment, there are items which are very affordable within your budget

When you are finished recording your show, these platforms can be great for editing your podcast

  • Garage Band works well on M.A.C.
  • Audacity is a great platform for P.C.
  • And if you do not have the time to edit your podcast, you can hire someone else to do the editing for you.

Choose a Hosting Service to Start Your Podcast

Once all of the recording and editing is over, you must have a service as a base to host all of your podcast audio's RSS feed.

  • Libsyn is the most recommended platform for the podcast hosting base starting at $20 a month.
  • BlogTalkRadio is another option if you are launching a podcast.

Create Detailed Show Notes

It is also important to have show notes from each episode because it can give those who might not have the time to listen, keep track of what is going on from the episode.

You can also re-purpose them as a blog post for your website and improve your search engine ranking in google.

You can check out how Kami and Madalyn do this on their recent podcast about how to start a podcast for your community.

Houston Podcasters

We invited a few podcasters from Houston to share their best tips on podcasting for business. You can listen to what each of them said in the full replay at the bottom of the post. Here is some information about each of them and a link to their podcasts. Check them out.

Madalyn Sklar

Madalyn co-hosts a podcast with Kami Huyse called Twitter Smarter, where she interviews leaders about tips to stand out on Twitter.

Her podcast was the inspiration of the popular Twitter chat, #twittersmarter.

Madalyn and our very own Kami, decided to launch a podcast called “Communities That Convert” which is aimed to help community managers to grow their tribe for their organizations.

Kirsten Oliphant

Kirsten is the host of “Create If Writing,” a podcast that teaches writers and bloggers to grow their platforms via social media and e-mail lists.

Kirsten is the author of many business books including “E-mail Lists Made Easy”

Luke Brawner

He is the host of “The H,” a show which highlights all things Houston.

Luke interviews people ranging from sports fans to business owners about what makes the fourth largest city special.

The podcast is part of the larger millieu media group.

Mark Struczewski

He is the host of “The Mark Struczewski Podcast, a show which teaches about being more productive in your life and career.

Mark launched the podcast last year in July.

He has spoken at organizations including the Houston Association of Realtors.

Sandra Fernandez

Sandra is the co-host of “The Little Radio Show,” which talks about topics surrounding arts and entertainment.

Each show is for 30 minutes and they interview subject matter experts as well.

Their show is part of the Houston Media Source network.

Cheval John

Cheval is the host of “What's The Word?,” a show about finding out what inspires people to be successful in their respective careers and how social media plays a role in their lives.

The show is hosted on BlogTalkRadio.

Watch the replay of “How to Start a Podcast”

 

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