Do you have a secret about something you did in a business environment that haunts your conscious? It seems you can now confess anonymously.
B.L. Ochman launched Ethics Crisis this week, a blog for SF Global Translations, a 30 year-old family business (in which she is a partner) that does multilanguage translations and printing of corporate compliance materials.
Part of the site is anonymous confessions of unethical business behavior, and there are some doozies already, like the person who snuck into a conference and won the prize, or the person who ordered expensive equipment for themselves on their managers account. You can take an anonymous poll judging the degree of the ethics violation, or you can express your outrage, or support, in the comments section.
Ochman weaves business ethics news between these confessions. However, this news falls flat in the shadow of the scintillating “true confessions.” I wonder how likely a site like this would be to actually meet its goals of driving business an ethics compliance document translator?
The site reminds me a lot of Post Secret without the cool post card art, and we know the form works since Post Secret is currently number three on the Technorati 100.
There is something theraputic about coming clean, and something more satisfying in passing judgement on someone for their lapse in ethics. Post Secret doesn't have that added judgement aspect, so it should be interesting to see how that plays out.
It certainly builds traffic. But is all attention good attention? Would love to hear the bottom-line results of this site after three to six months from BL.
Tip of the hat to Lauren Vargas.