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Tactical Nightmare: Keeping Your Audience in Mind

August 17, 2006 by Kami Huyse


Northwest Airlines Airbus A319
Originally uploaded by gwilmore. It seems that sometimes communicators get so enamored with a tactical solution: ie., blogs, brochures and events, that they forget what they are trying to accomplish and how the people targeted for a tactic might respond.

It is why I am such a fan of the four-part public relations planning process: Research, Planning, Implementation, and Evaluation. read more...

Filed Under: Featured

Identity Campaign: Changing Your Corporate Image

August 16, 2006 by Kami Huyse

Aside from authoring Communication Overtones, I run a small boutique public relations firm in San Antonio, Texas. When I first started My PR Pro in 2002, I didn't need any marketing. I have been blessed with some great (and steady) clients.

However, I felt it was time to put up some more online real estate (as much as I love "Communication Overtones," it isn't a business site), and get an read more...

Filed Under: Featured

Pitching Tips: Reaching Journalists through Blogs

August 15, 2006 by Kami Huyse


Wifi Skype conferencing in Saigon
Originally uploaded by noodlepie. I am not one who says blogging has killed mainstream media. Pew reports that 39 percent of Internet users in the U.S say that they read blogs (or 19 percent of the total U.S. population read blogs - pdf).

I don’t know how this translates worldwide, but it means read more...

Filed Under: Featured

PRSA Strategist Explores the Blogosphere

August 14, 2006 by Kami Huyse

Yes, this is a blog post about blogging, but I think that it is an important one. PRSA’s Strategist magazine this month features a bevy of articles about PR blogs and our little corner of the blogosphere. Moreover, it includes inteviews with well-known PR bloggers, such as Steve Rubel, Scott Baradell, John Wagner, Constantin read more...

Filed Under: Featured

Fun Friday: The Top 10 of the Web and Other Useful Ideas

August 12, 2006 by Kami Huyse

I am a big fan of top 10 lists, thought these days it seems we have only time for about five. A new blog that I have been reading is Todd Andrlik’s Todd And the Power to Connect and this week he had the top 10 list of top 10 lists.

Really, I am not kidding.

My top 3 favorites from Todd’s list are:

  • read more...

Filed Under: Featured

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

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