Over the past week, the PR profession has been called into question based on some dubious examples of obfuscation and spin. While Scott McClellan's new book has caused most of the firestorm, there also was a ruling that appointees in the public affairs office of NASA knowingly distorted communication about climate change findings. It read more...
Is PR Paid to Lie? The Two Paradigms of Public Relations
The pundits and the PR community are all sharpening their pencils and will be read more...
3 steps to beat a blogging mid-life crisis, by LinkedIn blog evangelist Mario Sundar
Recently, Mario Sundar told me that he had gone back to posting more regularly on his personal blog, Marketing Nirvana. As the Community Evangelist at LinkedIn. Mario lives his professional life on the Web, also serving as a contributor to the LinkedIn blog. So I was very interested in how he got back his mojo. So, without further ado... When Kami, read more...
Fun Friday: Social Media Fatigue
It has been a long time since I published a Fun Friday post, and I think it is high time that I lightened up a bit, don't you? Thanks to Leo Bottary's Twitter post I found this post that carried the video on my Fun Friday post (which is all very ironic considering the subject matter of this video). Last January I predicted that this would be the year of social media fatigue and I don't know about you, but some days read more...
Start Small to Make Big Waves in Social Media: Three Steps to Build Relationships
I attended the NewComm Forum earlier this year in sunny San Francisco and Joe Jaffe founder of Crayon was one of the session speakers. During his speech he mentioned that companies need to make a wholesale commitment to engaging in social media and that testing the waters was not a good idea (I am paraphrasing big time). Of course, I had to challenge that idea. The Photo to the right, taken by read more...
- « Previous Page
- 1
- …
- 78
- 79
- 80
- 81
- 82
- …
- 186
- Next Page »