Admit it, you’re great at promoting your clients, helping them create long-term relationships with their audiences, and even stepping in during times of crisis. Take a bow! 😊 You provide excellent service while quietly staying in the background, as you’ve probably been trained to do as marketing, PR, or communications consultants. When it comes to your own business, though, you’re not quite as good at getting results for yourself. Something always seems to get in the way, from client deadlines and priorities to not quite knowing where to start. Meanwhile, it seems the loudest people receive all the attention and read more...
How to Get Into the Mind of Your Customer
As a business owner, really knowing your customers should be your top priority. However, many companies forget this and instead tend to focus on themselves, rather than the needs and wants of their consumers. Having empathy is the key to being a successful entrepreneur. Although it may seem daunting, Kami Huyse breaks down how you can get into the mind of your customer. You can find the full video here. Don’t forget to get on our list for more tips to take your social media from meh to mighty! To start off, you can take advantage of these read more...
How to Build a LinkedIn LiveStream Community with 🌪Gabé Leal🌪
Gabé Leal has been quietly been building a movement of LinkedIn Livestreamers he has organized under the hashtag #LinkedInLivestreams. Every morning he publishes a list of the Livestreams for the day that he has been building with a mixture of grassroots word of mouth and old-fashioned networking. LinkedIn livestreaming is in its infancy, only recently opening up to a bigger pool of streamers, but it still takes a little bit of know how to get going, and Gabé is a video producer, which has made him a perfect figure to lead the charge. We are talking with Gabé about how to get a LinkedIn live stream account going, what kind of read more...
6 Genius Ways to Stretch Your Content
The Secret Way to Create Stellar Content and Grow Your Community Without Burning Yourself Out You want to serve and connect with your audiences by giving them fabulous content. That’s great! 🌻 And there are two ways to do that. The first is by spending hours upon hours creating original, never-before-seen content that you share only a single time, and then repeating that process over and over again. The second involves working smartly and repurposing the valuable content you already have in new ways. I’m sure you know which one is better! 💪 Here’s the thing to remember: your audiences benefit either way. So don’t drive read more...
Grow Your Visibility Without a National Reputation!
Recently Zoetica’s founder Kami Huyse appeared on Good Morning America (check out the clip if you didn’t get a chance to see her live). Now maybe you’re thinking that it’s near impossible for you to be seen or heard by the people that matter unless you already have a national reputation. 🤔 And if you do think this, it’s ok, you’re not alone. But the truth is it’s not necessary. Really! The secret to growing your visibility is that you need to show up. Yup, that’s it. Show up. 💪 When Kami read more...