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How to Moderate a Panel and Energize an Audience

September 14, 2011 by Kami Huyse

Photo by Ed Schipul from the IS Conference in Houston, Texas, 2010, moderated by Maggie McDonald Maybe you have a panel up for consideration at one of the many conferences out there, maybe someone just asked you to lead a panel, or maybe you are just interested in how people could be crazy enough to take on the job of moderator. Whatever the reason, you are looking for information, and answers about the art and tricks of read more...

Filed Under: Conferences and Events, How To Tagged With: Moderator, Panel, Speaking

Tour of New Facebook Places, Better Communication, Less Privacy

August 29, 2011 by Kami Huyse

When Facebook rolled out with “Places” last year, like many of their feature upgrades, it came with a feature called “Tag Friends with You” turned on by default. This feature would allow your friends to check you in anywhere, even if you weren’t there, and even if you didn’t want to be checked in. It turns out that the new Facebook Places brings this feature back, but you can’t prevent people from tagging you at all, you can only remove the tags from you own profile.   While usually, Facebook tends to count on the trade blogs, like this post by All read more...

Filed Under: Social Networking Guidelines, Social Networks Tagged With: Privacy, Security

How to Recover When Rumors About Your Brand Go Viral and Become Urban Legend

August 23, 2011 by Kami Huyse

  How does the average person know if an urban legend is true or false?   It has happened to all of us. You get an email from a parent, a friend, the guy who likes to send jokes.   Usually it looks something like the image of the email below which claims Tyson Foods  is eliminating the American Labor Day holiday for the Muslim Eid Al-Fitr holiday.   Usually it claims that the company in question read more...

Filed Under: Crisis Communication Tagged With: Holiday, Public Relations

Does Content Really Rule in Social Media?

July 14, 2011 by Kami Huyse

    Have you ever read a blog post that drew you in with its raw talent to draw a picture and tell a story?   Ann Handley’s ANNARCHY blog is one of those. She is a person who can write about the death of child or the phenomenon of Alpha and Beta moms with equal eloquence. She also has been at the helm of the read more...

Filed Under: Book Shelf, Contest, SocIal Media Tactics, Zoetica Business

Should Communicators Pay Attention to Google+? A Panel Filmed with G+ Hangout Feature

July 7, 2011 by Kami Huyse

  This past week, which most people were simply enjoying a long holiday weekend in the US, early adopters of social media have been enjoying Google's new social media play, meant to challenge Facebook - and to a lesser extent, Twitter, for dominance in social interaction.   And unlike Google Wave and Google Buzz before it, which largely failed out of the gate, Google+ seems to have more staying power. All of the people you expect are kicking read more...

Filed Under: Cool Tools, Social Networks Tagged With: social media

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About Zoetica

Zoetica Media logoZoetica Media is a Houston-based strategic PR and communications firm led by Kami Huyse, APR. We help corporate teams communicate better, build visibility, and work smarter with AI-powered systems that protect the human voice your audience trusts. Explore our Insights, browse our Services, or get in touch.

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