There are 168 hours in a week, and although that’s not an insignificant amount, we often feel we’re in a chronic time deficit. For some of us that may be due to having too much on our plates. Prioritizing what’s important and discarding what’s not makes a huge difference in regaining control of our schedules. But even after we’ve eliminated unnecessary busywork, we need to ensure we’re not hemorrhaging precious time. That’s where the creation of smart processes and workflows comes in. Zoetica Media founder Kami Huyse is a big proponent of streamlining social media and making it work for your specific read more...
Overcoming Roadblocks that Keep You From Growing on Social Media
Before social media first began in the late 1990s and early 2000s, many regarded technology as something only the ultra-geeky gravitated towards. But by 2020, there were over 3.6 billion social media users worldwide, a number that is read more...
How to Get Clients to Buy Without Trying
No one likes to feel they’re being manipulated or pressured into doing something, least of all your existing or prospective clients.
And besides, no decent marketing, PR, or communications consultant, coach, and small agency owner wants to be slimy and use hard core fear or emotional bullying tactics to make a sale.
However, getting and selling to your clients IS important, so read on to learn how to do it ethically and with integrity. 💝
It may sound counterintuitive, but the best way to sell someone on something is not to sell them anything at all!
Here are Zoetica founder Kami Huyse’s top 3 recommendations read more...
The Magic of 3 Is Key To Getting More Done in the Long Run
By her own admission, Zoetica’s CEO Kami Huyse is a master procrastinator. For years she tried making lists to stay on track. But the better she got at writing down all the bazillions of things that needed to be done, the more she ended up completing few and sometimes even none of the tasks! 🤨 Kami realized that staring at an endless list of to-dos led to her feeling overwhelmed and shutting down. She knew there had to be a better way! “I think sometimes we focus on too much and think read more...
The Proven Way Consultants Can Get Instant Authority and Top Visibility for Their Own Business
Admit it, you’re great at promoting your clients, helping them create long-term relationships with their audiences, and even stepping in during times of crisis. Take a bow! 😊 You provide excellent service while quietly staying in the background, as you’ve probably been trained to do as marketing, PR, or communications consultants. When it comes to your own business, though, you’re not quite as good at getting results for yourself. Something always seems to get in the way, from client deadlines and priorities to not quite knowing where to start. Meanwhile, it seems the loudest people receive all the attention and read more...
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