I usually I post this closer to the beginning of the month, but better late than never. Here are the most popular posts in January on Communication Overtones.

• 7 Habits of Highly Effective Blogs
• 5 Social Media Trends that Will Impact PR
• How to read more...

CIMG7517 Originally uploaded by RonaldWong. Thanks to YouTube, embeddable video is the rage, and it seems the Wall Street Journal, in conjunction with Brightcove, is offering a truly viral option. The WSJ/Brightcove offering is even more compelling in that you can get the code from the embedded interface. For example, if you want to offer the video I am showing read more...

Television journalists and photojournalists are uploading their customary resume tapes to YouTube and sending out a short pitch and a link to get the attention of hiring managers. And it seems the managers like this much better than getting a physical tape. It turns out that it is much easier to share the work of the prospective hire with others around the station. The same goes for B-Roll and VNRs for the public relations set. Let’s get with it folks, the DVD and tape are so 1990s! Mike Daniels Resume Tape By using technology in this way, you can then easily embed the video into your own website or blog without all the trouble read more...

undusted chain Originally uploaded by Darwin Bell. Rob LaGesse today posted about a concept he calls “Selective Networking” and predicts that social networking sites, as we know them today, are dying out. He holds up the LinkedIn network as a model of these closed networks. Rob takes more of a tech focus and argued read more...

And for those that represent them… Many of my clients that get started in social media do so because they have too. In other words, a blogger has started to cover the company in an intense way that garners attention, or someone in management says, “Get me one of those blogs.” Then the marketing or PR department, to whom this feat has been assigned and whom often have little or no experience with it, casts its net for someone who “understands this stuff.” Usually, they end up calling hybrid professionals who have been blogging or podcasting for some time and who also are public relations and/or marketing professionals. As those who read more...