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PowerWomen and the Power 150: Women Make up Only 13 percent of Top Bloggers

July 23, 2007 by Kami Huyse

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Before the ToddAnd's Power 150, the marketing and public relations set used now defunct PubSub to gauge their rank.

Last year, I was perusing that list and noted that there were very few women in the top ranks of public relations and marketing bloggers.

At that time I found that only 12 percent of the top 50 PR bloggers were women. Recently, I wondered if that were still the case. It turns out that only 13 percent of the Power 150 Top Marketing Blogs are women. I only included blogs that were authored by one women, not group blogs.

It has always surprised me that so few are in the top ranks since everyone knows that the public relations profession is primarily dominated by women. So, in the hopes of amplifying their voices a bit, I give you the Top 20 PowerWomen of PR and Marketing:

PR PowerWomen

#12 What's Next Blog #105 The Copywriting Maven
#18 Diva Marketing Blog #106 CK's Blog
#31 BlogWrite for CEOs #107 Spare Change
#48 Communication Overtones #115 Marketing Roadmaps
#69 Forrester's Marketing Blog #128 advergirl
#73 The Origin of Brands #129 Brand Sizzle
#93 Branding & Marketing #132 Kinetic Ideas
#94 Customers Rock! #137 Flooring The Consumer
#99 Conversation Agent #148 Presto Vivace Blog
#104  

Corporate PR

#150 Email Marketing Best Practices

Rankings are current as of July 12, 2007. If you are on the list, feel free to take the badge above for your site. And to the excellent male bloggers on the list, I still love you too, I promise.

UPDATE: On October 14, 2007, Kirsten, one of the smart and talented women who writes at the re:invention blog, pointed out (nicely I might add) that they were left off of the list unfairly. Fair enough, they are now added 🙂

re:invention, # 128 (as of October 15, 2007)

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STOP THE PRESSES

Coincidentally, as I was writing this post, I got an e-mail from ToddAnd letting me know that the Power 150 was entering into a partnership with Advertising Age. There will be more details on this in a few hours in a post on Todd's site with quotes from Ad Age Editor Jonah Bloom. Congratulations to Todd on the success of the Power 150 index, it is a great service to the community. I look forward to see what Ad Age will do with it.

tags: Power+150, Public+Relations, Marketing, Powerwomen

Filed Under: Conferences and Events, PowerWomen Tagged With: marketing, Public Relations

About Kami Huyse

Kami Watson Huyse, CEO of Zoetica, is passionate about great communication. Working in Public Relations since 1994, and blogging since 2005, she has seen trends come and go, but one thing has stayed the same – people are looking for ways to authentically connect. She loves to connect with readers, so leave a comment or follow @kamichat on Twitter and connect there.

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