With the continued fragmentation of social networks, growing and nurturing your community through social media is more important than ever. As Zoetica Media founder Kami Huyse urged in a previous blog post, “I don’t care what platform you’re on, start by creating that community with people.”
The importance of community was a topic she and Alan read more...
Self-Publish a Book to Establish Expertise, Increase Visibility, and Build Your Network
Have you ever dreamed of writing a book and adding “author” to your list of accomplishments? 📘 Or maybe you already have a book under your belt and are wondering whether self-publishing is the way to go for your next one?
Zoetica Media founder Kami Huyse and eCommerce business consultant Veronica Jeans have answers! Both have used self-publishing to establish their expertise, increase their visibility, and build powerful networks.
They read more...
Virtual Spaces are Taking Business to a New Level
In Trend #5: How to use virtual spaces and the metaverse in your business, the final segment of her six-part series on The 5 Social Media Trends That Will Shape the Industry in 2023, Zoetica Media founder Kami Huyse talks about the metaverse and why she believes it holds great promise for businesses. The metaverse goes back quite a ways, when Second Life first entered the scene in 2003. “Second Life is where I read more...
Which Social Media Platforms to Use for Business in 2023
In the third segment of her six-part series on The 5 Social Media Trends That Will Shape the Industry in 2023, Zoetica Media founder Kami Huyse shares her thoughts on which social media platforms are best for you and your clients.
In Trend #2: Niche Social Media Platforms Multiply, she explains why being selective is better than trying to be active on all platforms and risk spreading yourself too thin. She also reviews some of the new platforms out there, offering read more...
The 5 Social Media Trends That Will Shape the Industry in 2023
Unprecedented changes are happening in the world of social media, affecting both current practices and shaping the future of the communications industry.
To help professional communicators understand and navigate these changes, Zoetica Media founder Kami Huyse outlined the top 5 social media trends they should keep their eyes on this year.
1. The AI takeover
2. Platform fragmentation
3. The rise of short-form video
4. Virtual social shopping
5. Immersive media – augmented reality and virtual reality
Kami discussed each trend in read more...
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