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Using Chatbots to Turbocharge Your Customer Engagement

November 3, 2022 by Andrea Weckerle

J Franco runs a successful marketing agency that helps solopreneurs build and market online businesses and has seen first-hand how chatbots can help businesses grow and create closer connections with customers and prospects. She shared her thoughts on their benefits at a recent Houston Social Media Breakfast.  Now is the best time to use chatbots.  When she first learned about chatbots, J found them a bit too clunky and robotic. But with time the technology evolved, and today they’re amazing tools that business owners can use to read more...

Filed Under: #SMBHOU, Community Building, PowerWomen, SocIal Media Tactics Tagged With: Automation, SMBHOU, Social Media, Social media for business

Zoetica Founder Kami Huyse Receives 2022 Women Who Mean Business Award in Professional Services Category

October 24, 2022 by Andrea Weckerle

The Houston Business Journal named Zoetica founder and CEO Kami Huyse as a 2022 Women Who Mean Business honoree in the Outstanding Business Leaders in Professional Services category.  The awards recognized “women in leadership roles who have demonstrated excellence in their careers and community.” The honorees, representing over a dozen categories, were selected by a distinguished panel of judges composed of leaders from the business, healthcare, law, and nonprofit industries. 
As part of the selection read more...

Filed Under: #SMBHOU, Awards, Community Building, Zoetica Business Tagged With: awards, social media, women

 Zoetica Founder Kami Huyse Receives 2022 Women Who Mean Business Award in Professional Services Category

October 24, 2022 by Andrea Weckerle

The Houston Business Journal named Zoetica founder and CEO Kami Huyse as a 2022 Women Who Mean Business honoree in the Outstanding Business Leaders in Professional Services category.  The awards recognized “women in leadership roles who have demonstrated excellence in their careers and community.” The honorees, representing over a dozen categories, were selected by a distinguished panel of judges composed of leaders from the business, healthcare, law, and nonprofit industries.  As part of the selection read more...

Filed Under: Awards, Community Building, PowerWomen

Zoetica Founder, Kami Huyse, Speaking at PRSA Houston’s PR Day 2022

October 19, 2022 by Andrea Weckerle

Becomes Assembly Delegate PRSA’s Houston Chapter is bringing together an amazing lineup of speakers and communications practitioners at its annual PR Day conference on Thursday, October 20. With three different tracks to choose from, the event will be jam-packed with insider tips and actionable strategies from experts in their field.  Zoetica Media founder Kami Huyse is presenting the session “Using Social Media To Get Results for Your Brand,” where she’ll share highlights from her results-oriented Smart Social read more...

Filed Under: Awards, Community Building, PowerWomen, Zoetica Business Tagged With: Houston, Public Relations, Speaking

Marketing Secrets from a Celebrity and Brand Matchmaker

October 10, 2022 by Andrea Weckerle

Elevate your brand thumbnail with a photo of Kami and Ric

Have you ever wondered what it's like to work with celebrities?  Ric Bachrach knows.  He is the president and CEO of Celebrity Focus Inc. which connects famous people with famous brands to expand their reach and impact. Ric, an expert at finding the perfect celebrities for marketing, advertising, and public relations campaigns, recently spoke with Zoetica founder Kami Huyse about what he thinks has made his business a success.  Top Marketing Secrets Here are his top secrets and read more...

Filed Under: Instant Authority, Smart Social Secrets Tagged With: Celebrity, instant authority, Smart Social Secrets, social media, Social media for business

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • Why Community Builds the Strongest Brands
  • Zoetica is Propelled into the Stratosphere
  • Master the Art of Connection to Expand Your Network
  • Navigating Entrepreneurship with Authenticity and Purpose
  • Content Creation Without the Burnout: Kami’s Proven 4-Step Plan

Zoetica in the News

5 Tools to Measure (and Manage) Reputation in Complex Environment PR News Byline

2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

Digital PR & Social Media Guidebook – Contributing Author

How Communicators Can Get Started with PR Measurement, PR News Mention

Proving PR’s Value in the Age of ROI—How to Tie Results to Corporate Objectives | Bulldog Reporter (Speaker)

A Gnawing Crisis in PR: Measuring The ROI on Social Media Channels, PR News Byline

Named as one of AGBeat's top 50 industry influencers in 2014

Will Houston B2B companies answer the social media call? - Houston Business Journal

Social Media Measurement Twitter Chat: Evaluating Impact of Social Media on Foundation Outcomes (with tweets) · RWJF (Moderator)

Top 100 Social Media Power Influencers in Houston 2013

Named as one of 30 PR Experts You Should Follow on Twitter by e-releases

BusinessWire Congrats for Making the Top 100 Women on Twitter

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