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What Organizations and Marketers Need to Know About Web3 and the Metaverse

November 22, 2022 by Andrea Weckerle

Web3 and the metaverse are bringing tremendous changes to society as a whole, so businesses and brands that don’t keep up are doing themselves a big disservice.  That’s why Zoetica Media founder Kami Huyse recently invited Jennifer Texada, Sr. Manager Performance Marketing, Global of IT management software SolarWinds, to talk about some important aspects of what this means for communications professionals and their clients. 💡 🧠 Web3 and Metaverse Can Create Greater Connection  “I read more...

Filed Under: #SMBHOU, Community Building, Featured Tagged With: Houston, Metaverse, SMBHOU, social media, Social media for business, Web3

Hacking Your Brain For Success

November 9, 2022 by Andrea Weckerle

brain

With many people feeling unsettled by all that’s going on in the world, Zoetica founder Kami Huyse decided to share some suggestions for how to train your brain and remain focused on what’s important to you. ⛅

(While in this post the words ‘brain’ and ‘mind’ are used interchangeably, the brain actually refers to the physical organ, whereas the mind refers to the faculties responsible for mental phenomena.) Your Brain Has An Algorithm.  The reticular activating system (read more...

Filed Under: Aspirational, Smart Social Secrets Tagged With: Aspirational, inspiration, Smart Social Secrets

Using Chatbots to Turbocharge Your Customer Engagement

November 3, 2022 by Andrea Weckerle

J Franco runs a successful marketing agency that helps solopreneurs build and market online businesses and has seen first-hand how chatbots can help businesses grow and create closer connections with customers and prospects. She shared her thoughts on their benefits at a recent Houston Social Media Breakfast.  Now is the best time to use chatbots.  When she first learned about chatbots, J found them a bit too clunky and robotic. But with time the technology evolved, and today they’re amazing tools that business owners can use to read more...

Filed Under: #SMBHOU, Community Building, PowerWomen, SocIal Media Tactics Tagged With: Automation, SMBHOU, Social Media, Social media for business

Zoetica Founder Kami Huyse Receives 2022 Women Who Mean Business Award in Professional Services Category

October 24, 2022 by Andrea Weckerle

The Houston Business Journal named Zoetica founder and CEO Kami Huyse as a 2022 Women Who Mean Business honoree in the Outstanding Business Leaders in Professional Services category.  The awards recognized “women in leadership roles who have demonstrated excellence in their careers and community.” The honorees, representing over a dozen categories, were selected by a distinguished panel of judges composed of leaders from the business, healthcare, law, and nonprofit industries. 
As part of the selection read more...

Filed Under: #SMBHOU, Awards, Community Building, Zoetica Business Tagged With: awards, social media, women

 Zoetica Founder Kami Huyse Receives 2022 Women Who Mean Business Award in Professional Services Category

October 24, 2022 by Andrea Weckerle

The Houston Business Journal named Zoetica founder and CEO Kami Huyse as a 2022 Women Who Mean Business honoree in the Outstanding Business Leaders in Professional Services category.  The awards recognized “women in leadership roles who have demonstrated excellence in their careers and community.” The honorees, representing over a dozen categories, were selected by a distinguished panel of judges composed of leaders from the business, healthcare, law, and nonprofit industries.  As part of the selection read more...

Filed Under: Awards, Community Building, PowerWomen

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About Zoetica

Zoetica Media logoZoetica Media is a Houston-based strategic PR and communications firm led by Kami Huyse, APR. We help corporate teams communicate better, build visibility, and work smarter with AI-powered systems that protect the human voice your audience trusts. Explore our Insights, browse our Services, or get in touch.

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