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10 Tips to Developing Relationships with Analysts

March 26, 2007 by Kami Huyse

Planning the week ahead Originally uploaded by gwilmore. Alan Weinkrantz, a fellow public relations blogger in San Antonio is offering a free white paper about the importance of working with industry analysts who cover your industry segment. Alan has a lot of experience in fostering this important channel of communication for read more...

Filed Under: Featured

Power 150 Becomes Viable Measurement Tool

March 23, 2007 by Kami Huyse

ToddAnd, whom I interviewed as an up-and-coming blogger last September, has outdone himself once again to give us a really nice measurement tool for popularity of a site. Todd announced earlier this week, while I was still on vacation, that he found a partner to automate the Power 150: Top Marketing Blogs read more...

Filed Under: Measurement, Ranking

Crisis Management: The Four Emotional Stages of Disaster

March 23, 2007 by Kami Huyse

Petco Gas Explosion Originally uploaded by Sister72. One of the most interesting things that I learned in my Red Cross training, for whom I occasionally do pro bono work, was about the emotional responses and phases that disaster survivors feel in the days and years after a crisis has affected their lives. Part of what I love about public relations is that in order to be effective, you have to be familiar read more...

Filed Under: Crisis Communication

Online Tools: The Stepsister and the Glass Slipper

March 21, 2007 by Kami Huyse

Glass Slipper Originally uploaded by parkerPhoto. I love online communication tools. I Flickr, Twitter, YouTube, blog, MySpace and Facebook with the best of them. I even have a Second read more...

Filed Under: Strategy, Zoetica Talks DNA

Something to Chew On: A Critical Look at Blogging and PR

March 14, 2007 by Kami Huyse

I am about to embark on a much-needed vacation and wanted to leave you with a list of the best reads (or at least the most popular) from February and also to give credit where credit is due. Top 5 Posts from February Corporate PR 101: A Primer for Companies Interested in Social Media 5 Social Media Trends that Will Impact PR Is it Absurd or Unethical read more...

Filed Under: Featured

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • Why Community Builds the Strongest Brands
  • Zoetica is Propelled into the Stratosphere
  • Master the Art of Connection to Expand Your Network
  • Navigating Entrepreneurship with Authenticity and Purpose
  • Content Creation Without the Burnout: Kami’s Proven 4-Step Plan

Zoetica in the News

5 Tools to Measure (and Manage) Reputation in Complex Environment PR News Byline

2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

Digital PR & Social Media Guidebook – Contributing Author

How Communicators Can Get Started with PR Measurement, PR News Mention

Proving PR’s Value in the Age of ROI—How to Tie Results to Corporate Objectives | Bulldog Reporter (Speaker)

A Gnawing Crisis in PR: Measuring The ROI on Social Media Channels, PR News Byline

Named as one of AGBeat's top 50 industry influencers in 2014

Will Houston B2B companies answer the social media call? - Houston Business Journal

Social Media Measurement Twitter Chat: Evaluating Impact of Social Media on Foundation Outcomes (with tweets) · RWJF (Moderator)

Top 100 Social Media Power Influencers in Houston 2013

Named as one of 30 PR Experts You Should Follow on Twitter by e-releases

BusinessWire Congrats for Making the Top 100 Women on Twitter

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