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Introducing the Zoetica Salon, A Free Learning Community on Facebook for Nonprofits Seeking Social Media Advice

December 1, 2010 by Zoetica Media

The Zoetica Salon offers nonprofits interested in social media a place to freely connect, share ideas and develop relationships. This free service is easily accessed from Networked Nonprofit Co-Author Beth Kanter’s Facebook page, where almost 7,000 nonprofit leaders are already engaged in peer learning about read more...

Filed Under: Industry Trends

Julie Pippert Joins Zoetica as Director of Accounts

December 1, 2010 by Zoetica Media

Well Known MOMocrat and Entrepreneur to Help Build Out Account Services Zoetica, LLC, announced that Julie Pippert will be joining the growing agency on January 1, 2011. Pippert has already been working with the team as a consultant on several accounts, including the award-winning Red Cross read more...

Filed Under: Industry Trends

While You Were Building Your iPhone App… Why Communicators Need to Embrace Mobile, Not Platforms

November 18, 2010 by Kami Huyse

  The mobile market is probably one of the fastest growing (and changing) areas of online social communication today. Yesterday, I listened in on ComScore’s State of the Internet in the US, Q3, and the mobile story continues to evolve. According to the report, the number of people using their phones just to make phone calls has declined by 15% over last July and 70% say they use their phone for read more...

Filed Under: Industry Trends, SocIal Media Tactics

Cause Marketing Strategy: How to Design Successful Campaigns (eGuide)

November 15, 2010 by Zoetica Media

Zoetica recently teamed up with Network for Good to co-author Cause Marketing through Social Media, a free eGuide. read more...

Filed Under: Industry Trends

Corporate Altruism: The Blurring of the Lines Between CSR and Cause Marketing

October 25, 2010 by Kami Huyse

  The Research   As a part of our fellowship with the Society for New Communications Research, co-Author of the Networked Nonprofit and nonprofit and social media blogger Beth Kanter, who is also my partner at Zoetica, and I are looking at cause marketing and corporate social responsibility, and how companies can better work with nonprofits in these arenas.   Our focus is on campaigns read more...

Filed Under: Industry Trends, Nonprofit and Cause Marketing, Zoetica Talks DNA Tagged With: Theory of Change

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • Hacks to Create Social Media in Less Time, Part 5: Creator
  • Master Social Media to Create More Business Leads to Grow Your Influence, Part 4: Architect
  • How to Expertly Style Your Photos and Videos for Social Media
  • Master Social Media to Create More Business Leads and Grow Your Influence, Part 3: Connector
  • Master Social Media to Create More Business Leads and Grow Your Influence, Part 2: Explorer

Zoetica in the News

5 Tools to Measure (and Manage) Reputation in Complex Environment PR News Byline

2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

Digital PR & Social Media Guidebook – Contributing Author

How Communicators Can Get Started with PR Measurement, PR News Mention

Proving PR’s Value in the Age of ROI—How to Tie Results to Corporate Objectives | Bulldog Reporter (Speaker)

A Gnawing Crisis in PR: Measuring The ROI on Social Media Channels, PR News Byline

Named as one of AGBeat's top 50 industry influencers in 2014

Will Houston B2B companies answer the social media call? - Houston Business Journal

Social Media Measurement Twitter Chat: Evaluating Impact of Social Media on Foundation Outcomes (with tweets) · RWJF (Moderator)

Top 100 Social Media Power Influencers in Houston 2013

Named as one of 30 PR Experts You Should Follow on Twitter by e-releases

BusinessWire Congrats for Making the Top 100 Women on Twitter

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