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Starting a Social Media Campaign with a Single Facebook Post

July 16, 2019 by Aarushi Pant Leave a Comment

When it comes to using social media, many professionals think that more is better and that spending hundreds of dollars on ads and marketing campaigns is the key to success. While this may sometimes be the case, oftentimes just a single Facebook post can jumpstart your business -- and it’ll be easy on your wallet as well.  At the Houston's Social Media Breakfast, our CEO Kami Huyse sat down with Eric Edward Schell, founder, and photographer of Pride Portraits, to share some tips on how social media can fuel a powerful and impactful campaign. He created a Facebook event to take free read more...

Filed Under: #SMBHOU, Featured Tagged With: Eric Schell, lgbtq, pride portraits, SMBHOU

Personal branding tips for professionals

October 11, 2018 by Aarushi Pant Leave a Comment

Personal Branding Tips for Professionals

Sometimes, just having a day job isn’t enough, especially when competition is tough and it’s hard to stand out in the job market. That’s why many people often turn to personal branding as a supplement - but how exactly can you handle two jobs at once? We have put together these personal branding tips for professionals to help you build your brand and make an impression at your job. Mila Clarke Buckley, who works as the Assistant Director of Digital Communications at Baker-Ripley and runs a blog known as the Hangry Woman, answered these questions and offered her tips and advice for growing a personal brand while maintaining your day read more...

Filed Under: #SMBHOU, Featured Tagged With: Branding, Personal Brand

The Secret Instagram Feature Hidden in IGTV Video – Ep 106

September 23, 2018 by Zoetica Media 2 Comments

How to add Links and Hashtags to Your IGTV Video

  Did you know about the secret hidden feature in IGTV? 📺We cover that and all the latest updates on Facebook, Instagram, Twitter, LinkedIn, YouTube and Snapchat. And all in less than 5 minutes. Let's get started. Also, be sure to leave your questions about social media marketing in the comments section so that we can feature you on the next episode of Keeping Up With Kamichat! This Week’s Question: Do Instagram hashtags have any effect if you use them in your IGTV caption updates? - Question from Mark Struczewski The short answer is yes, you can add 30 hashtags to your IGTV caption. read more...

Filed Under: Featured, KUWP Tagged With: 2018, Facebook Features, Instagram Features, Instagram TV, LinkedIn Features, Snapchat Features, YouTube Features

The Science of Instagram Hashtags – Ep 105

September 9, 2018 by Zoetica Media 1 Comment

The Science of Instagram Hashtags

Today on Keeping Up with Kamichat we look at hard data to answer the age-old question, Should you put Instagram hashtags in the body of the post or in the first comment, and how many should you use? We think we found the definitive answer, at least for now. And we also cover the latest updates on Instagram, Facebook, Twitter, YouTube, and Snapchat. This Week’s Question:   Instagram Hashtags. Should you put them in the body of the post or in the first comment, and how many should you use? Answer The short answer is that you should put them in the post and that you should use 30 relevant hashtags, and this time I have proof. read more...

Filed Under: Featured, KUWP Tagged With: Hashtags, IGTV, Instagram

What Are the Pros and Cons of IGTV – Keeping Up With Kamichat – Ep 104

September 4, 2018 by Zoetica Media Leave a Comment

  What are the Pros and Cons of Using IGTV in your marketing strategy? This week’s question is from Andrea Nicole Long: Andreanicolelong87 Thanks again for the wonderful information! I’d love to hear your pros and cons so far in regards to IGTV. Here is a chart of the pros and cons of IGTV that we have discovered after using the feature for about two months now. Leave your own thoughts in the comments of this post.   PROS CONS It’s easy to use Editing vertical video with good production values is harder. We talked about the tools we are using in read more...

Filed Under: KUWP Tagged With: Facebook, Instagram, LinkedIn, Snapchat, Twitter, YouTube

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About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • Do you REALLY need 10k followers?
  • Three Effective Ways Companies Can Create A Strong Brand Voice
  • How to Generate Leads from Video
  • How to Use Social Media to Amplify Events
  • Leading with Social Media in a Pandemic

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2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

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How Communicators Can Get Started with PR Measurement, PR News Mention

Proving PR’s Value in the Age of ROI—How to Tie Results to Corporate Objectives | Bulldog Reporter (Speaker)

A Gnawing Crisis in PR: Measuring The ROI on Social Media Channels, PR News Byline

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Will Houston B2B companies answer the social media call? - Houston Business Journal

Social Media Measurement Twitter Chat: Evaluating Impact of Social Media on Foundation Outcomes (with tweets) · RWJF (Moderator)

Top 100 Social Media Power Influencers in Houston 2013

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